Ms. Mendelson

Nancy Mendelson

Senior Vice President, Branding & Communication

Loews Hotels

In her role as Senior Vice President – Branding & Communication, Nancy Mendelson oversees the management and strategic development of the Loews Hotels brand, as well as insuring that all brand messaging is consistently communicated to both internal and external audiences: This includes media channels such as advertising, public relations, social media, direct marketing and the web.

Since joining Loews Hotels in 2007, Ms. Mendelson has helped to reposition the brand with a new logo and new marketing efforts which include a new guest loyalty program, You First, LTV a new advertiser-supported in-room television channel and many new strategic partnerships.

Ms. Mendelson came to Loews with more than 25 years of branding, media, marketing and communications experience. Prior to joining Loews, she was Vice President and Creative Director of PRI, a New York City-based event, media and marketing communication services company, where her clients included Loews Hotels, Loews Corp., CBS Television, Sirius Satellite Radio, New York University and the 92nd Street Y. Previously, she headed MPI/Mendelson Productions, Inc., which specialized in, branding, marketing and media consulting, project management, creative development and design, film and video production. From 1981 to 1988, she was with CBS Television Network, serving in a variety of positions including Executive Producer/Creative Director, Special Projects, CBS Broadcast Group and Creative Director for CBS Marketing. Her relationship with Loews Hotels spans 19 years. She has also worked in the fields of advertising and publishing.

The recipient of numerous industry awards, Ms. Mendelson is a published writer and member of Writers Guild of America, the Forbes Executive Women’s Board and the Strategic Planning and Executive Planning Committees for NYU International Hospitality Industry Investment Conference.

Ms. Mendelson can be contacted at 212-521-2777 or nmendelson@loewshotels.com

Coming Up In The June Online Hotel Business Review

"Hotel Business Review offers weekly articles for hotel management and operation and discussion on emerging growth markets."
Feature Focus
Hotel Sustainable Development: Principles and Best Practices
Sustainability is now a daily topic that affects every facet of hotel development and operations. As hotelier Hervé Houdré recently noted "The goal of Sustainable Development is clearly to secure economic development, social equity, and environmental protection. As much as they could work in harmony, these goals sometimes work against each other". In the June Hotel Business Review, some of the industry's most recognized sustainable development experts come together to identify emerging trends and discuss how sustainability is currently affecting the hotel industry. Each author presents the most important aspects of sustainable development of much interest to hotel owners, operators, investors and developers. We include perspectives and case studies on best practices from leading hotel groups and other industry players.
INSIGHTS FOR INDUSTRY LEADERS BY INDUSTRY LEADERS
"300,000 Rooms Complete, 15,700,000 to Go"
By Larry Mogelonsky, President and Founder, LMA Communications
"Destination Earth: A Customized Approach to Sustainability"
By Mark Hickey, Senior Vice President of U.S. Hotel Operations, Destination Hotels
"Why This New Standard is Going to change Hotel Energy Management Forever?"
By Robert Allender, Managing Director, Energy Resources Management
"How Two Major Hotel Companies are Turning Sustainability into Tangible Business Advantage"
By Christopher Wood, Director of Social Responsibility, ASAE Convene Green Alliance
PLUS: Green Certification - Development & Investment Outlook - Case Studies - Green Design – Sustainable Development Strategies - Green Luxury - CSR Programs - Green Facility Management