Editorial Board   Guest Author

Mr. Guest

Jason Guest

Account Manager, Americas, Aptilo Networks

Jason Guest is an Account Manager for Aptilo Networks, the global leader in pre-integrated management solutions for control of billing, user services and access in Wi-Fi, WiMAX™ and LTE networks. Mr. Guest is responsible for sales in North America, the Caribbean, Central America, and South America. Prior to joining Aptilo, Mr. Guest was responsible for information technology sales at Regus plc., the world's largest provider of workplace solutions. While there he helped to introduce and implement the sales strategy for a new information technology products and services division. Other areas of experience include implementing a SAP solution for The Home Depot, the world's largest home improvement specialty retailer, focusing on CRM, HR, supply chain, finance, training, and procurement. Currently Mr. Guest is actively working to expand Aptilo's market presence in the hospitality sector, focusing on adding new features and functionality catering to this industry with solutions including Guest Internet Access and other service management and policy control solutions in the implementation of mobile broadband. With a broad information technology background, Mr. Guest's responsibilities also include working on initiatives with large enterprise clients, public and municipal Wi-Fi as well as the healthcare industry. He holds a Bachelor of Science in Business Management with a concentration in Global Business Management from the University of Phoenix. Directed at international marketing, global finance, as well as international trade and investment, the educational background of Mr. Guest is suited to working on a multinational level. Also while enrolled at the University of Phoenix, Mr. Guest received a Project Management Certificate, obtaining the proficiency necessary to control projects of varying sizes and degrees of scope. Other areas of interests include world travel, having just returned from an excursion to SE Asia, scuba diving, mountain biking, hiking, and all things technology.

Mr. Guest can be contacted at 917-414-9262 or jason.guest@aptilo.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.