Editorial Board   Guest Author

Ms. Millar

Michelle Millar

Assistant Professor Hospitality Management, University of San Francisco

Michelle Millar is an Assistant Professor in the Department of Hospitality Management at the University of San Francisco. She received her undergraduate degree from UC Davis, her Masters of Tourism and Hospitality Management degree from Temple University in Philadelphia, and her doctoral degree in Hospitality Administration from the University of Nevada, Las Vegas. Ms. Millar has worked as a travel consultant in various types of travel agency settings for many years, and from 1998 until 2005 operated her own travel agency. She has extensive knowledge in vacation planning, meeting planning, corporate travel planning, and general business operations. In addition, she has worked in a small hotel, which provided her the opportunity to work in all departments of the operation. Her work experience has proven invaluable when teaching at the University of San Francisco. Ms. Millar teaches Marketing in the Marketing Department, as well as Hotel Operations, Conference and Events Planning, and Sustainability in the Hospitality Industry in the Hospitality Management Department. She has also had the opportunity to teach both in the Hotel College at the University of Nevada of Las Vegas, and at UNLV's campus in Singapore. While at UNLV, she was part of the hospitality sustainability committee that developed a process to train faculty to teach sustainability to students, and incorporate it into all required courses. Sustainability is an important component of all of the classes Ms. Millar teaches. Her research areas include consumer behavior, in particular the wants and desires of travelers when selecting eco-friendly accommodations or tourism destinations, and why they make the decisions they do. Ms. Millar is also interested in how hotel managers relate to and work within the environment, and how we can make hospitality companies more environmentally friendly. Her research has been published in the Cornell Hospitality Quarterly, Journal of Travel Research, Journal of Human Resources in Hospitality Management, and Journal of Hospitality and Tourism Education, and she has presented her research at hospitality conferences throughout the world.

Ms. Millar can be contacted at 415-422-2498 or mmillar@usfca.edu

Coming up in March 2021...

Hotel Human Resources: Pending Labor Shortage

The immense devastation suffered in the hotel industry last year has compounded a problem that human resource professionals will face once the market starts to recover in 2021 - a pending labor shortage. Though some hotels have done their best to retain employees or to ease the suffering caused by mass furloughs, staff reduction was inevitable and many of those employees may not be available to return when guest traffic picks up. Consequently, hotels will once again be competing to find and retain qualified talent to staff their operations. Naturally, companies will have to review their wage and benefits packages in order to remain competitive. They might also wholeheartedly embrace the work-from-home trend for some corporate positions. In addition, human resource professionals will also have to definitively convince frontline employees that their  hotels are safe to work in. The March Hotel Business Review will explore what some HR professionals are doing to address these and other employment issues in their respective departments.