Editorial Board   Guest Author

Ms. Dunphy

Jennifer Dunphy

Vice President of Sales & Marketing, Vayu Media

An accomplished sales and marketing executive, Jennifer Dunphy is currently vice president of sales and marketing at Vayu Media, a strategic Internet marketing solutions agency. As a member of the founding executive team and company principal, Ms. Dunphy has successfully leveraged her expertise in SEO, online and mobile marketing, and social media marketing solutions to establish a strong re-seller network of advertising agencies, marketing organizations and PR firms to drive significant new business growth. Recognized for exceptional ability to attract, develop and retain high-performing personnel, Ms. Dunphy has played a key role in building the company's internal talent pool At Vayu, which is based in Atlanta with four offices in the U.S. and South America, she oversees the firm's South American operations, and directly manages select strategic marketing campaigns for both domestic and international clients. A sought-after subject-matter expert, Ms. Dunphy has been interviewed and quoted by FOX5, CBS, All Business, The Examiner, Univision, TAG Tech Talk Radio, Atlanta Business Radio and International Living. She has presented on SEO, social media and reputation management at numerous digital marketing conferences and forums, including the 2011 Digital Summit in Atlanta, the 2011 Women in the Spotlight Symposium, the Business Boot Camp for Women and SoCon 2012. Additionally, Ms. Dunphy has presented to the Atlanta Chamber of Commerce, Atlanta Bar Association, E-Marketing Association and conference, and the Buckhead Club. Ms. Dunphy has contributed content to Visibility Magazine, EConsultancy, Womenetics and The Little Pink Book, and she was quoted in the book Fast Track Networking: Turning Conversations Into Contacts. Ms. Dunphy has been nominated for the Atlanta Chamber of Commerce's Entrepreneur of the Year Award for four consecutive years, The Atlanta Business Chronicle's Atlanta Business Leaders 40 Under 40 Award, and the Technology Association of Georgia's TAG Marketing Award. In addition, she was selected to participate in LEAD Atlanta, an intensive eight-month leadership development and community education program. Ms. Dunphy serves as the Marketing Chair for the TAG FinTech Board and the TAG Social Business Society and is a committee member of the Buckhead Club's membership and women's network committees. Previously, she was a member of the Venture Atlanta Volunteer Committee. An active volunteer for Himalayan Children's Charities, Ms. Dunphy has also been instrumental in launching a charity in South America in the country of Columbia that will offer structured sports and college prep education to children from low-income families. Born in Minnesota, Ms. Dunphy currently resides in Georgia where she earned her bachelor of science degree from Georgia State in 2005. A world traveler, she is fluent in English and Spanish, and is conversational in Polish.

Ms. Dunphy can be contacted at 404-547-0949 or jdunphy@vayumedia.com

Coming up in July 2020...

Hotel Spa: Back to Nature

As the Wellness Industry continues to expand, hotel spas are also diversifying, placing a greater emphasis on overall well-being. For some spas, this means providing clients with all-inclusive packages that include fitness classes, healthy dining, and offsite leisure activities, in addition to their core services. For example, spas near ski resorts are offering packages that include lift passes, pre-ski yoga sessions, after-ski dinners and spa treatments. Other spas are offering packages that include massages, saunas, mineral baths, hot springs, and recreational hiking and snowmobile activities. These kinds of spa offerings are also part of a "Back to Nature" movement that encourages guests to get out and experience the healing qualities of nature. One such therapy is the Japanese practice known as "forest bathing" which has become popular with spas that are near wooded areas. This practice relies on the ancient power of a forest for promoting a sense of health and well-being. Other spas are incorporating precious metals and stones into their health and beauty treatments - such as silver, gold, pearls and amber. Silver ion baths relax the body and mind, reduce fatigue, and restore energy balance. Gold keeps skin radiant and can even treat various skin diseases and infections, due to its antibacterial qualities. Amber is used to calm the nervous system and to relieve stress. Other natural products and therapies that are increasingly in demand include sound therapy, cryotherapy, infra-red saunas, and even CBD oil, which is being used in massages, facials and foot scrubs, providing a new form of stress relief. The July issue of the Hotel Business Review will document these trends and other new developments, and report on how some hotel spas are integrating them into their operations.