Editorial Board   Guest Author

Ms. Brown

Ann Brown

Founder, Saltability

With more than 20 years of experience in nearly every aspect of the resort spa business at various properties, Ann Brown is an industry veteran whose expertise extends from licensed cosmetologist, esthetician, nail technician and massage therapist to accomplished spa director and business manager.

In 2014, she founded Saltability to answer the need for a better treatment in the spa industry and, in doing so, conceived a line of Himalayan salt products that benefit clients as well as their therapists. Ms. Brown's biggest goal in creating Saltability was to introduce multiple benefits in a single treatment, and by keeping products and services chemical free and eco-friendly, the innovative therapeutic benefits help the client and practitioner alike. Today, Saltability is a spa industry partner that provides quality Himalayan salt stone treatments and products for resort, day, medical and destination spas.

Ms. Brown serves as vice chair of the Global Wellness Salt & Halotherapy Initiative and is involved in the Global Wellness Institute Mentorship Program . She has been a World Spa & Wellness Awards judge since 2010, and she previously served as a member of the International Spa Association board of directors and on the ISPA Education Committee. Additionally, she was a founding member of the American Spa Therapy Education and Certification Council. 

In addition to her vast spa industry experience, education and licensing, Ms. Brown contributed to the development of ISPA's Hiring and Training Guide, the first handbook of its kind for ISPA members, and helped co-author two textbooks used for spa management degrees at major universities. She has been a presenter on spa management and modalities at ISPA's annual conference, the American Massage Therapy Association conference, IECSC and more, in addition to serving her community as a board member of several nonprofits. 

Please visit http://www.saltability.com for more information.

Ms. Brown can be contacted at 888-210-9918 or ann@saltability.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.