Insulated Windows Can Reduce Your Hotel's Heating & Cooling Costs

By Randy Brown President and Founder, Soundproof Windows | January 21, 2018

When it is warm inside the hotel and cold outside, window panes will transfer heat by thermal conduction so additional heating is required to keep guests comfortable, and a similar process is involved when it is hot outside and cool inside. Air leakage through window seals that crack over time worsens the problem, particularly in harsh weather.   

While single pane windows transfer the most heating and cooling, even dual pane windows may be insufficient to tame high utility costs. Now hospitality managers are looking to an innovative approach that adds an inner insulating window to existing windows. This can reduce heat loss by 77% or more for single paned windows, and heating/cooling bills by up to 30%, while stopping air infiltration for further energy savings and greater comfort.   

Adding the inner window, in fact, provides an additional layer of insulation with better insulation values than the best double pane windows. The same practice will also substantially reduce unwanted external street noise to provide guests a better night’s sleep and a more peaceful environment. 

Cutting Heating and Cooling Cost 

Two factors are vital to keeping hotel heating and cooling costs from escalating: the window’s basic insulation value and preventing air infiltration through and around the window’s seals.

Window Insulation Value 

The window’s basic insulation value is largely a factor of the air pockets or bubbles that adhere to panes of glass. These serve as insulative barriers to the transfer of heating or cooling by thermal conduction.   Air pockets or bubbles ‘adhere’ to glass, which is the major reason glass has any insulating value. The more such air bubbles adhere to the glass, the better the insulation. In practice, with a single pane of glass there are two air bubbles, one on each side of the pane. With dual pane units, there are three bubbles, one on each side of the panes and one between them. However, with a second window acting as an insulating window, there are actually five bubbles when used with a single pane window if the air space is more than 1 inch. 

As an example, an air space of 2-4 inches usually separates the existing window and the Soundproof Window, which serves as a “second insulative window” that can be installed easily in front of the existing window. The product is designed specifically to match and function like the original window, no matter its design or whether it opens or closes. In terms of measuring energy efficiency, the R value of a window indicates its resistance to transferring heat. Better windows have higher R values.   

Adding such a “second window” can actually increase the hotel window’s insulation R value by 2.5 or more, dramatically reducing heat loss. This reduces window heat loss by about 77% for single pane windows. It can substantially improve insulation values for dual pane windows as well. A window with a single pane of glass, for instance, has an R value of 1.15. One with a dual pane of glass, with ½” air space, has an R value of 1.81. However, an existing single pane window with a “second insulative window” would have an R value of 3.84; and a double pane window, an R value of 4.40. 

Preventing Air Infiltration 

Air infiltration due to leaky window seals often causes cold drafts and temperature differences within the hotel room. To compensate for these cold drafts, guests or hotel management often set the thermostat higher. Due to wind and temperature cycling, particularly in extreme climates, most window seals typically start leaking significantly within a few years. To prevent such air infiltration, however, soundproof windows frame seals are held under a constant tension, using custom made tempered stainless steel springs that actively squeeze down on the window. This means the window seal is flexible, constant and always working.   

When used in combination with existing windows, in fact, the second window seals effectively eliminate any cold drafts or air infiltration, further increasing energy savings. In terms of reliability, such seals are guaranteed for a 50 year lifespan. 

Silencing External Noise 

The same approach of adding an inner second window can also do double duty for hotels by preventing loud external noise sources, such as traffic, honking, or pool play, from penetrating the windows to disturb guests’ sleep or peace of mind.  For hotels and motels located near noisy streets, highways, train tracks, airports or urban city walks, keeping external noise from penetrating into what should be the quiet, peaceful sanctuary of the guest room might seem an impossible task.   

With the cacophony of loud sirens, traffic, construction, garbage and delivery trucks, aircraft and nearby nightlife, guests are often inundated with unwanted noise until the early morning hours. Even a raucous swimming pool or other common area open late for guests can be a continual source of aggravation. Such noise can make it difficult for guests to sleep soundly, if at all, during the night or for needed daytime naps. For those conducting business in their hotel room or simply relaxing, excessive noise can lead to frustration and frayed nerves. 

Soundproof Windows can reduce the current noise levels by 95% or by 75%, and both statements will be true: one is the instrument measurement, while the other is the perceived noise reduction. Additionally, depending on actual noise levels, the noise reduction may be perceived as 100%. Double pane window sales people can say they stop the noise – and in some noise level environments they do. They can also say they reduce the noise over 50% – true by instrument reading compared to a poorly sealing window. It is very expensive to get a perceived noise reduction of anything beyond 20% with replacement windows. The maximum available perceived noise reduction still does not exceed 50%. These numbers will not solve a noise problem.

Multiple studies have shown that 90 percent of exterior noise enters through windows, not walls. Unfortunately, simply replacing the windows seldom adequately resolves the problem. The fall-out is undeniable. Unhappy guests include frequent requests to change rooms, customers that vow never to return, customers demanding a refund or negative online social reviews. The negative impact to a hotel’s bottom line can be significant and result in lower bookings and a substantial decrease in revenue if the noise problem persists. 

Fortunately, hospitality-specific soundproofing solutions exist that are able to address the primary culprits of noise ingress – windows and patio doors – to cut external noise by as much as 95%, without replacement or major renovation. The inner window essentially reduces noise from entering on three fronts: the type of materials used to make the pane, the ideal air space between original window and insert, and improved, long-lasting seals. The combination can reduce external noise by up to 95%. 

The first noise barrier is laminated glass, which dampens sound vibration much like a finger on a wine glass stops it from ringing when struck. An inner PVB layer of plastic further dampens sound vibrations. Air space of 2-4 inches between the existing window and the soundproof window also significantly improves noise reduction because it isolates the window frame from external sound vibrations. Multiple studies have shown that 90 percent of exterior noise enters through windows, not walls. Unfortunately, simply replacing the windows seldom adequately resolves the problem.   

Double or triple pane windows, for example, filter out only slightly more noise than single pane, if any. Although effective at insulating from external heat or cold, these products are not truly engineered for soundproofing. With double pane windows, the two pieces of glass within the frame vibrate like the two tynes of a tuning fork which actually creates more noise. Also, the air space for both double and triple pane windows does very little to retard the sound vibrations. 

The window’s spring-loaded seals in the second window frame comprise a third sound barrier. This puts a constant squeeze on the glass panels, which prevents sound leaks and helps to stop noise from vibrating through the glass.   When choosing such soundproofed windows for a hotel project, the most objective measure of sound reduction is the window’s Sound Transmission Class (STC) rating. In this rating system, the higher the number the more noise is stopped.   

A typical rating for standard windows is 26 to 28, for example. The acoustic soundproof windows, by comparison, earn a 48 to 54 STC rating. Since external noise can also enter sliding glass doors, which are common on ground floor hotel rooms or upper level rooms with patios, similar soundproofing strategies can also be effectively applied in these applications. Like the soundproof windows, a second sliding glass door can be added, but mounted either inside or outside an existing sliding glass door. This can eliminate up to 95% of external noise entering through the patio door. 

When the 11-story, 144-room Four Diamond Hotel in downtown Houston protected a number of its windows from external noise with soundproof windows, the energy savings were substantial. A detailed one-year study showed the hotel saved $2.11 in energy savings per occupied room night. This amounted to 15.7% per occupied room night for an ROI of 22.6% over 4.37 years. The hotel has electric air conditioning, natural gas heating and dual pane windows. 

Whether hotel owners and managers seek to significantly reduce heating-cooling related energy costs or protect their customers from stressful external noise intrusion or both, economically soundproofing existing windows, rather than replacing them, is now an option. 

Mr. Brown Randy Brown is the owner and president of Soundproof Windows, Inc. headquartered in Reno, Nevada. Mr. Brown graduated from the University of Texas Business School in 1983. He has a diverse background in sales, manufacturing, construction, computer programming and engineering. He started a wholesale ice manufacturing business that he sold after 12 years. During these twelve years he designed and constructed a new ice manufacturing facility in Corpus Christi using several innovative and successful designs. He modified the ice manufacturing equipment and increased production 32%. These improved designs were then used by the equipment manufacturer. Mr. Brown’s Father was in the storm window business during the 60’s and 70’s (before the advent of dual pane windows) where Mr. Brown learned about high quality storm windows and how they helped reduce noise levels. Randy Brown can be contacted at Please visit for more information. Extended Biography retains the copyright to the articles published in the Hotel Business Review. Articles cannot be republished without prior written consent by

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