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Expansions & Renovations

AC Hotel Gainesville Nears Completion

New Hotel Located Across from University of Florida Reaches Construction Milestone

GAINESVILLE, FL. March 20, 2017 - Concord Hospitality, operator of the AC Hotel by Marriott Gainesville, today announced that the project has reached a major construction milestone. Roughly twelve months after construction began, hotel development has reached the 10th floor, with a grand opening scheduled for fall 2017.

“AC by Marriott Gainesville’s proximity to the University of Florida, refined design and emphasis on technology will appeal to both business travelers and visitors of the university,” said Grant Sabroff, SVP of Business Development at Concord. “The AC Lounge will feature a locally-inspired food and beverage experience that will encourage daytime networking and nighttime relaxation for guests and locals alike.”

The 144-room AC Hotel, located at the main crossroad through Gainesville, bounded by W. University Ave., NW 3rd Ave., NW 13th St. and NW 14th St., is directly across from the University of Florida. The hotel is an integral component of The Standard at Gainesville, a mixed-use project that includes luxury student housing, structured and on-site parking, and street-level retail including Chick-fil-A, Target Express and other restaurants. "Complete with high-quality accommodations provided by the AC Hotel, The Standard at Gainesville mixed-use development will be an incredible venue for students, locals and visitors,” said Andrew Young, EVP of Development at Landmark Properties. “We’re excited to work alongside Concord in creating an even more vibrant mixed-use community in downtown Gainesville."

The ten-story hotel will have similar features and upscale, European feel as other properties under the AC flag. Amenities will include the AC lounge, AC Library and AC breakfast, featuring a European-inspired breakfast with artisan meats, cheeses, other healthy items and juices. There will be a roof top amenity with a state-of-the-art fitness center; outdoor pool and deck; three meeting rooms for business and social events; and a business center.

Download hi-res renderings here: https://we.tl/vJjl63xwVp

About Concord Hospitality Enterprises Company

As an award-winning hotel development, ownership and management company, Concord Hospitality Enterprises Company has spent the last three decades partnering with owners and its investors on more than $2.5 billion in in premium branded properties across the United States and Canada. As an operator, both for third party owners and partners, Concord Hospitality instills value from the ground up, developing and managing with a sustainable viewpoint, a focus on quality and a hands-on involvement to ensure long-term profitability.

About Landmark Properties

Based in Athens, Ga., Landmark Properties is a fully integrated real estate firm specializing in the investment, development, construction and management of high-quality student housing communities across the country. With more than$1 billion of student housing under construction and more than $2 billion in additional pipeline projects, Landmark has been ranked the top developer of student housing in the nation for multiple years. From pioneering “The Retreat” student cottage concept to creating and defining the market for luxury infill housing with its “Standard” brand, Landmark has been at the forefront of the student housing industry since its inception more than 10 years ago. With a deep understanding of its markets, a commitment to quality and a strong track record of success, Landmark is responsible for some of the premier student housing communities in the nation.

Coming Up In The November Online Hotel Business Review




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Feature Focus
Architecture & Design: Authentic, Interactive and Immersive
If there is one dominant trend in the field of hotel architecture and design, it’s that travelers are demanding authentic, immersive and interactive experiences. This is especially true for Millennials but Baby Boomers are seeking out meaningful experiences as well. As a result, the development of immersive travel experiences - winery resorts, culinary resorts, resorts geared toward specific sports enthusiasts - will continue to expand. Another kind of immersive experience is an urban resort – one that provides all the elements you'd expect in a luxury resort, but urbanized. The urban resort hotel is designed as a staging area where the city itself provides all the amenities, and the hotel functions as a kind of sophisticated concierge service. Another trend is a re-thinking of the hotel lobby, which has evolved into an active social hub with flexible spaces for work and play, featuring cafe?s, bars, libraries, computer stations, game rooms, and more. The goal is to make this area as interactive as possible and to bring people together, making the space less of a traditional hotel lobby and more of a contemporary gathering place. This emphasis on the lobby has also had an associated effect on the size of hotel rooms – they are getting smaller. Since most activities are designed to take place in the lobby, there is less time spent in rooms which justifies their smaller design. Finally, the wellness and ecology movements are also having a major impact on design. The industry is actively adopting standards so that new structures are not only environmentally sustainable, but also promote optimum health and well- being for the travelers who will inhabit them. These are a few of the current trends in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.