The St. Regis Deer Valley to Undergo Multi-Million Dollar Renovation

USA, Park City, Utah. October 22, 2019

The St. Regis Deer Valley, the award-winning mountain retreat located on the slopes of the Wasatch Mountains in Park City, will undergo a multi-million dollar refurbishment project that will begin in early October and finish in mid-December ahead of ski season. The re-imagination of the luxury hotel is inspired by the historical, physical and social aspects of the surrounding area, evoking a sense of place while incorporating state-of-the-art design elements. The hotel will remain open during the renovations.

"We are so excited for this project and to offer our guests a refreshed and revitalized experience that will take the hotel to an even higher level," said Brandon Hendricks, director of sales & marketing. "Thanks to the brilliant work of our designers, project managers and hotel staff, guests can rest assured that there will be minimal disruption during this process."

Los Angeles-based Linda Snyder Associates, the team behind the interior re-design, pulled inspiration from Park City's rich entrepreneurial history, incorporating elements from its first industrial boom to the stylish beginnings of the area's ski industry. Touches of precious metals will pay homage to the area's silver mining history while luxe materials will showcase Deer Valley's glamorous legacy as the height of slope side elegance. Design elements such as specialty lighting fixtures that channel the light's reflection on snow, combined with a color board that features rich and rugged hues conjure images of the area's natural surroundings.

Partnering with local and regional artists and craftsmen, the project will blend fashion, form and function for a truly breathtaking experience. The combination of light, texture, and a wide range of materials and color will channel Park City's spirit and allow visitors to experience the freedom of the mountains while elevating the brand's luxury standards.

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Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.