H. I. S. Hotel Holdings Signs Agreement With D-Edge to Further Expand Its Inbound Market
D-Edge Continues to Strengthen Its Presence in Japan
Guinness World Records certified Henn an Hotels as the first hotel with working robots. This hotel group is owned and managed by H.I.S Hotel Holdings Co., Ltd that has signed an agreement with D-EDGE Hospitality Solutions, a SaaS company offering leading-edge cloud-based e-commerce solutions, to further expand its inbound market driving direct revenue.
D-EDGE Hospitality Solutions is proud to have been selected to provide a complete suite of technology infrastructure platforms to assist the hotels with traffic generation, website efficiency and conversion. The three fundamental pillars that drive business and generate higher-margin revenue.
The Digital Marketing/traffic acquisition programmes are designed to bring the inbound travellers and together with responsive website development in different languages to maximise the click-through ratio to the Booking Engine. Finally the Booking Engine, with 36 languages and multi-currency, that converts lookers into bookers with connectivity to the payment gateway to complete the transaction.
With parity screener, the hotel group can monitor its parity status with OTAs with a simple click of a button. They can also obtain ongoing cluster level disparity details. This efficient tool provides a competitive edge with the ever-changing pricing world. An excellent yield management tool to drive revenue.
"Partnering with D-EDGE drives our brand concept of being ‘A hotel that never stops evolving'. As innovation and evolution are so inherently part of our values, the next phase for success is to reach out to international guests. D-EDGE will advance the Group's outreach capabilities expanding our inbound market share," said Miyamoto, H.I.S Hotel Holding Co.,Ltd.
"D-EDGE is continuing to expand and strengthen our foothold in Japan despite dampening sentiments from COVID-19. We look forward to providing Henn na Hotels with the digital marketing and distribution solutions they need to increase their exposure and grow their business in the global markets. " Added Christine Tan, Managing Director, Asia Pacific for the D-EDGE Hospitality Solutions.
About D-EDGE Hospitality Solutions
About H.I.S Hotel Holdings Co., Ltd
Marketing & Communications Director, Asia Pacific
D-EDGE Hospitality Solutions
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