Aimbridge Hospitality Adds Hilton Boston/ Woburn to Its Growing Portfolio

The Full-Service Hotel is Ideally Located Within the Cummings Park Business Center.

USA, Plano, Texas. January 14, 2021

Aimbridge Hospitality, the leading, global, third-party hotel management company, has been selected to manage the 344-room Hilton Boston/Woburn, owned by a partnership between Rubicon Companies and The Davis Companies.

"Operating premium-branded, full-service hotels are at the core of our management capabilities, backed by our expansive scale that brings advantages to this property and for ownership," said Mike Deitemeyer, President & Chief Executive Officer of Aimbridge Hospitality. "Our full-service division is ready with the expertise to drive results for the Hilton Boston/Woburn."

Located off I-93 & I-95, within the Cummings Park Business Center, the hotel is an ideal base for business groups and travelers. The free shuttle service to the nearby rail link at Woburn Anderson Transportation Center provides a short trip to downtown Boston where all shopping, dining, and activities are at guests' fingertips. With a mix of Standard, Executive, and Accessible guest rooms and suites, there is a comfortable room, tastefully designed, for all needs and desires.

The property boasts more than 11,600 square feet of event space and 13 flexible, functional meeting rooms, including a Grand Ballroom for business meetings, events, and weddings. In its largest configuration, the event space can accommodate 7,220 square feet of continuous space. A business center with printing services, A/V equipment, and an events team with banquet planning capabilities round out the offerings, ensuring all business needs are met with ease.

The on-site restaurant, Matadora, serves up wood-fired steak and Spanish tapas in a dramatic setting with classics like Patatas Bravas, Pan con Tomate and Paella. An ideal setting for groups, Matadora is known for its shareable plates and creative cocktails, in addition to live Spanish, Latin, and other genres of music on Friday nights, drawing business and pleasure travelers alike.

Additionally, the Hilton Boston/Woburn offers a fitness center, indoor swimming pool, free indoor/outdoor parking, pet-friendly rooms, executive lounge, concierge, and room service.

The Hilton Boston/Woburn is located at 2 Forbes Road, Woburn, Massachusetts, 01801. For reservations, please visit https://www.hilton.com/en/hotels/bosbwhf-hilton-boston-woburn/. Follow along on Facebook @HiltonBostonWoburn, Instagram @hiltonbostonwoburn, or Twitter @HiltonWoburnBOS.


Hilton Boston/Woburn
/ SLIDES

About Aimbridge Hospitality

Media Contact:

Kellie McCrory
Principal
MCA Group
T: +1 216540402
E: kellie@mcaprgroup.com
W: http://www.mcaprgroup.com

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Revenue Management: Monetizing All Offerings


Of all the departments within hotel operations, Revenue Management may have been the hardest hit, due to the pandemic. The logic goes - no revenue, no need for revenue managers - so many industry professionals were furloughed. If business rebounds in 2021, as expected, then hotel management will have to determine when prevailing occupancy levels justify bringing back their revenue management team. Also, the pandemic seems to have exposed some weaknesses in the traditional RevPAR models. There is a growing understanding that it is no longer sufficient to use a "revenue per available room" model; instead, hotels are adopting a TRevPAR model (total revenue per available room). This model recognizes that revenue streams from other departments are just as important as the revenue gained from rooms. As a result, hotels are looking at ways to monetize any and all hotel offerings - from dining outlets and spas to outdoor function spaces and local partnerships. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.