LaSalle Hotel Properties Announces New Website Launch

. October 14, 2008

SEPTEMBER 26, 2006. LaSalle Hotel Properties (NYSE:LHO) announced it has completed the redesign and upgrading of its corporate website at www.lasallehotels.com.

The new website emphasizes the Company's mission, strategy and history as well as highlighting the first-class urban, resort and convention hotels owned by the Company.

The new website has updated information about each hotel in the Company's portfolio, as well as new pictures and renovation details and plans. Information pertaining to the Company's acquisition approach and performance, including total shareholder return, can be found in the About Us section under Strategy. Investors can find dividend and other useful information about both the common and preferred stock in the Investor Relations section. Past earnings conferences calls, as well as various investor presentations can be found in the Investor Relations section under Webcasts.

LaSalle Hotel Properties is a leading multi-tenant, multi-operator real estate investment trust, owning interests in 30 upscale and luxury full-service hotels, totaling approximately 8,700 guest rooms in 15 markets in 11 states and the District of Columbia.

Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in June 2020...

Sales & Marketing: Technology Rules

It is impossible for any hotel to develop an effective sales and marketing plan that doesn't include a wide-ranging digital strategy. Online platforms have impacted virtually every aspect of their business, due to major changes in how Internet users research, plan, and book their hotel visits. As a result, a successful plan includes generating traffic through the use of a hotel website, social media, email and a myriad of other digital marketing technologies. One such strategy uses data collection and automation technology to create personalized content to individual customers. The goal of personalization marketing is to engage potential customers by communicating with them as individuals - to establish a more personal relationship - as a way of encouraging them to visit a property. Video marketing is also extremely important. Showing someone authentic video from a specific location is immersive and engaging, and video is still the preferred way for customers to interact with a hotel brand. Voice and Visual Search are increasingly in demand, as consumers are moving away from typing queries into a search engine. Instead, they can simply speak their request into their phone, and find and book a hotel without ever typing a word. Similarly, other platforms allow consumers to search visually for almost any image, and find out pricing information, shopping comparisons and how-to-buy - all from the app. The adoption of Artificial Intelligence is also becoming popular. The ability of chatbots to answer simple questions or fulfill requests 24/7 is undeniably appealing. In addition, A.I. seems best positioned to qualify leads that can be later nurtured and closed by a human sales expert - all at a fraction of the cost of a traditional support team. The June Hotel Business Review will examine how some sales and marketing professionals are integrating these innovative technologies into their operations.