Editorial Board   Guest Author

Mr. Murray

Paul Murray

Vice President Hospitality, Revenue Analytics

Paul Murray is the Vice President of Hospitality for Revenue Analytics, a leading pricing and revenue management firm for the hotel industry. In this role, Mr. Murray is responsible for driving hospitality client engagements for the firm.

Most recently, Mr. Murray served as Senior Vice President of Revenue Management at MGM Resorts International. In this position, he oversaw Revenue Management, Distribution, Group Optimization, and Event Pricing functions to develop departmental structures, strategies, tactics, and technologies necessary to maximize resort revenues.

Previously, Mr. Murray was Vice President of Revenue Management at Hyatt Hotels Corporation, where he dedicated efforts to delivering organizational strategic vision, global alignment, and revenue optimization through the development of industry-leading Revenue Management technologies, world-class pricing capabilities, progressive customer segmentation, advanced forecasting systems, and innovative business intelligence solutions.

Prior to working with Hyatt, Mr. Murray held the position of Senior Director of Revenue Analysis at Hilton Worldwide. At Hilton, he led four teams across the globe to deliver Revenue Management, sales, online travel agent data analysis, systems development, group & catering forecast technologies, innovative volume account pricing methods, and two full-time business process support desks.

Mr. Murray earned an MBA with a finance specialization from Daniels College of Business at the University of Denver and received a Bachelor's of Arts Degree in Communication from the University of Colorado.

Please visit http://www.revenueanalytics.com for more information.

Mr. Murray can be contacted at +1 312-813-5874 or pmurray@revenueanalytics.com

Coming up in September 2020...

Hotel Group Meetings: Demand vs. Supply

It is a great time for hotel group meetings. It is expected that once again this sector will grow by 5-10% in 2020, partly due to the increasing value of in-person group meetings. Because people now spend so much time in front of their screens, face-to-face interactions have become a more treasured commodity in our modern world. Plus, the use of social media reinforces the value of engagement, discussion, conversation, and networking - all areas where group meetings shine. Despite this rosy outlook, there is a concern that demand for meetings far exceeds the supply of suitable venues and hotels. There are very few "big box" properties with 500-plus rooms and extensive conference facilities being built, and this shortage of inventory could pose a serious challenge for meeting planners. In addition to location concerns, the role of the meeting planner has also evolved significantly. Planners are no longer just meeting coordinators - they are de facto travel agents. Cultural interactions, local dining, experiential travel, and team-building activities are all now a part of their meeting mix. Plus, they have to cater to evolving tastes. Millennials are insisting on healthier venues and activities, and to meet their demands, hotels are making yoga breaks, fresh-pressed juices, plant-based diets, state-of-the-art gyms, and locally-sourced menus available. Millennials are also insisting that meeting venues practice Corporate Social Responsibility, which means upholding sustainable and ethical values; investment in the local community; health and well-being of employees; and general business practices that reflect being good citizens of the planet. Finally, there is a growing trend to merge meetings with other local events, such as music festivals, sporting events, and cultural attractions. The December Hotel Business Review will report on issues relevant to group meetings and will document what some hotels are doing to support this part of their operations.