Out-of-the-Box Ideas for Finding the Talent You Need

By Joyce Gioia CEO, Employer of Choice International, Inc. | March 26, 2017

Worldwide, the hospitality industry is going through a transformation. In response to workforce shortages, many employers have looked for---and found---ways to reduce staff by using automation. Despite this trend, there are continuing shortages of skilled workers from frontline housekeepers to general managers. Hospitality leaders are looking for and finding innovative ways to find the talent. This article will give you an overview of what’s working for general managers and their human resource professionals to find the people they need to staff their properties.

Connect Early

While many hoteliers are participating in programs with high schools and community colleges, far fewer have recognized the value of reaching out to elementary schools and even pre-schools to offer property tours and explanations of the careers that are available to graduates. Hospitals are soliciting pre-school visits; why shouldn’t hoteliers be doing it, too?

And when the youngsters come to work with their chaperones, have your own staff describe their jobs in ways that sound fun and engaging. Use your best frontline staff, those employees who are enthusiastic about their jobs. Enthusiasm is contagious; use it to your best advantage. You could even create a video of each of your best employees talking about how much they like their jobs and put that in the careers area on your website. Your employees will love seeing themselves on the screen, and it will help you to recruit others

Reach Out to Schools and Colleges and Let Them Know What Skills You’re Looking For

Many employers are frustrated when graduates don’t have the skills they are looking for. School, college, and university instructors are not clairvoyant. They do not know what skills you value in your employees, unless you tell them. They might even be able to put those skills into a curriculum. If your need is great enough, you could even reach out to a local vocational high school and ask them to create a certificate program for you in housekeeping or hospitality engineering.

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Coming up in January 2018...

Mobile Technology: Relentless Innovation

Technology has become a crucial component in attracting and retaining hotel guests, and the need to enhance a guest’s technology experience is driving a relentless pace of innovation. To meet and exceed guest expectations, 54% of hotels will spend more on technology in 2018, and mobile solutions in particular will top the list of capital investments. Many hotels are integrating mobile booking, mobile keys, mobile payments and mobile check-in into their operations. Other hotels are emphasizing the in-room experience, boosting bandwidth and upgrading flat screen TVs to more easily interface with guest mobile devices. And though not yet mainstream, there are many exciting technology developments on the near horizon. The Internet of Things (loT) is taking form in some places, and can be found in guest room control systems, voice activation systems, and in wearable sensors that can be used for access and payment options. Virtual reality headsets are available at some hotels so guests can enjoy virtual trips to exotic locations or if off-property, preview conference facilities and guest rooms. How long will it be before a hotel employs a fleet of robots for room service, or utilizes a hologram as a concierge, or installs gesture-controlled walls that feature interactive digital displays? Some hotels are already using augmented reality for translation services, or interactive wall maps, or even virtual décor. This pace of innovation is challenging property owners and brands to stay on top of the latest technology trends while still addressing current projects. The January Hotel Business Review will explore what some hotels are doing to maximize their opportunities in the mobile technology space.