Hotel Equities Expands Executive Team with Four Key Appointments

ATLANTA, GA. November 1, 2017 – Recognizing a critical time of opportunity, Atlanta-based Hotel Equities (HE) named four hospitality industry veterans to expand its executive team and implement the firm’s strategic growth. Hotel Equities named Bryan DeCort as Senior Vice President of Operations, Greg Presley as Vice President of Business Development, Patrick Trainor as Vice President of Projects and Facilities and Thomas Harrison as Regional Director of Sales.

“Expansion of our executive leadership team is mission critical. We continue to invest in talent and infrastructure improvements throughout our disciplines,” said Brad Rahinsky, HE President & CEO. “We tapped top industry talent, bringing their knowledge, experience and passion for hospitality into a very strong and well-defined operational platform. We grow through results. That model, if done correctly continuously feeds itself. Improving in our outputs and deliverables creates the opportunity for our development team to go out and intentionally and strategically pursue partnerships for both management and ownership. We will continue to leverage our operational and revenue generation expertise to continue our strategic growth.”

Mr. DeCort, SVP OF Operations, provides corporate leadership for a portfolio of Hotel Equities' owned/managed properties and supports company operations. Reporting directly to President & CEO Brad Rahinsky, he works closely with the Hotel Equities’ executive team to ensure a consistent approach to implementation, improvement and results.

Seeking new deals, Mr. Presley, vp OF BUSINESS Development, works with prospective owners for third-party management and development opportunities for the firm. Based in Nashville, he works directly with Joe Reardon, Senior Vice President of Business Development and Marketing. Greg brings vast experience in all facets of the business, including development, to add immediate value to the team.

Coordinating cross-functional teams, Mr. Trainor, VP of Projects and Facilities, takes responsibility for overseeing the design, development and progress of hotel renovations and new development for the firm’s growing portfolio to maintain budget and minimize interruption of service. In addition, he ensures that all assets have the industry’s best-in-class preventive maintenance programs.

Responsible for all sales, marketing, public relations and market share growth for a portfolio of the firm’s hotels, Mr. Harrison, Regional DOS, directs the sales teams to penetrate markets and lead market share. He reports to Drew Salapka, Vice President of Sales & Revenue Generation.

With nearly 30 percent of the firm’s room count in the larger hotel and full-service segment, Hotel Equities continues its growth in this area. The firm’s new hires, who are outstanding industry leaders, will spur growth and compliment sustainability in all segments.

About otel Equities

Hotel Equities (HE) is an Atlanta-based full-service hotel ownership, management and development firm operating more than 100 hotels throughout North America. Frederick W. Cerrone, CHA, serves as Founder and Chairman. Brad Rahinsky serves as President and Chief Executive Officer. For more information, visit


Margaret M. Jones



Related News

Coming up in March 2018...

Human Resources: Value Creation

Businesses must evolve to stay competitive and this is also true of employment positions within those organizations. In the hotel industry, for example, the role that HR professionals perform continues to broaden and expand. Today, they are generally responsible for five key areas - government compliance; payroll and benefits; employee acquisition and retention; training and development; and organizational structure and culture. In this enlarged capacity, HR professionals are no longer seen as part of an administrative cost center, but rather as a member of the leadership team that creates strategic value within their organization. HR professionals help to define company policies and plans; enact and enforce systems of accountability; and utilize definable metrics to measure and justify outcomes. Of course, there are always new issues for HR professionals to address. Though seemingly safe for the moment, will the Affordable Care Act ultimately be repealed and replaced and, if so, what will the ramifications be? There are issues pertaining to Millennials in the workforce and women in leadership roles, as well as determining the appropriate use of social media within the organization. There are new onboarding processes and e-learning training platforms to evaluate, in addition to keeping abreast of political issues like the minimum wage hike movement, or the re-evaluation of overtime rules. Finally, there are genuine immigration and deportation issues that affect HR professionals, especially if they are located in Dreamer Cities, or employ a workforce that could be adversely impacted by federal government policies. The March Hotel Business Review will take a look at some of the issues, strategies and techniques that HR professionals are employing to create and sustain value in their organization.