USA, Memphis, Tennessee. February 03, 2021

Situated on the corner of Memphis, Tenn.'s famed Beale Street and Front Street, the new Hyatt Centric Beale Street Memphis is slated to open its doors in March 2021 as part of the One Beale mixed-used development currently underway. As the first full-service Hyatt hotel in Memphis, the property is anticipated to be the area's newest social hub for travelers seeking a home base in the heart of the action within the Entertainment District and beyond.

Just a 15-minute drive from Memphis International Airport, Hyatt Centric Beale Street Memphis offers a central location, just steps from the culture, food and nightlife that fills Downtown Memphis. The pet-friendly hotel will have fresh, modern interiors highlighted by colors, textures and décor that reflect the vibrant spirit and energy of Memphis. Upon arrival, guests are immersed into a design-focused setting, saturated with artful touches that pay homage to the city's rich music culture. The hotel's 227 guest rooms, which include 12 suites, will feature a neutral color palette, vintage wall graphics, leather headboards and oversized windows with sweeping views of the Memphis skyline and Mississippi River. Rooms are outfitted with a selection of thoughtful amenities, such as Bluetooth enabled alarm clocks, 55" HDTVs, rainfall showers, jersey-knit bathrobes, Keurig coffeemakers and more.

Hyatt Centric Beale Street Memphis will also be home to the only resort-style pool experience in the downtown area with an expansive sun deck, private poolside cabanas, delectable bites, and entertainment to keep with the hotel's overall music-inspired theme. The hotel will offer two shareworthy dining experiences that will celebrate the unique flavors of the region. Serving three meals a day, CIMAS will be a Latin-American inspired eatery with indoor and outdoor patio seating overlooking the "M Bridge." The restaurant is complemented by CIMAS Lobby Lounge, providing guests with a lively atmosphere to sip and socialize. Rounding out the food and beverage program and perched eight stories high, Beck & Call will take the stage as the area's newest rooftop whiskey bar serving thoughtfully crafted cocktails, an extensive whiskey selection and small plates. Set against an open-air patio concept with fire pits and inviting seating to soak in the surrounding sights and sounds of the city, it will quickly become a hot spot for locals and visitors alike.

"Hyatt Centric Beale Street Memphis will pride itself on offering an immersive experience that transports guests beyond the walls of the hotel to the heart of the action on Beale Street," said Sarah Titus, general manager. "I'm particularly excited to see our food and beverage experiences come to life and become favorite locales for travelers and locals alike. We're eager to become a unique launchpad for savvy travelers who are seeking a taste of local flavor and a stay worth sharing."

Additionally, the hotel will boast approximately 9,000 square feet of flexible meeting and event space created through the conversion of the historic William C. Ellis and Sons Ironworks and Machine Shop, originally constructed in 1879. The state-of-the-art meeting space will be able to accommodate up to 450 attendees for meetings and up to 500 for receptions and social events. This will be complemented by a dedicated Event Lawn, offering 3,500 square feet of outdoor space overlooking the scenic Mississippi River and pool deck. The hotel will also feature a 24-hour Lobby Market with a variety of beverages and snacks, a modern fitness studio with Life Fitness equipment, valet service, self-parking options and more.

To provide World of Hyatt members even more ways to be rewarded, World of Hyatt is offering members the opportunity to earn 500 Bonus Points for qualifying nights at Hyatt Centric Beale Street Memphis, through September 30, 2021, part of World of Hyatt's new hotel member offer. Additional participating hotels and their offer stay periods can be found at worldofhyatt.com/newhotelbonus. No registration is required and members can earn on top of other offers. For additional information, visit worldofhyatt.com/newhotelbonus.

Reservations for Hyatt Centric Beale Street Memphis are available for stays starting April 15, 2021. For more information, visit www.hyattcentricbealestreetmemphis.com or call (901) 444-3232.