About HotelExecutive

Prime Reading for Hotel Executives

HotelExecutive is the hotel industry's leading online business resource for hotel owners and operators, including senior executives, directors, managers, investors and developers. Our website provides best-practice insights on hotel management and operations, as well as one of the largest news release distribution available to this market segment.

Hotel Business Review

The Hotel Business Review is the premier industry read for hotel professionals. Since 1996 the Hotel Business Review has been providing original and exclusive time-sensitive content to our readers, documenting vital issues of concern to hotel owners and operators.

Relying on the vast experience and expertise of our editorial board - over 500 of the most recognizable names in the industry - the Hotel Business Review publishes best-practices information gleaned directly from hotel professionals on the front lines of the industry. These reports are timely, relevant, authoritative and trustworthy, and their contributions have proven to be of enormous benefit to our 80,000+ subscribers.

In addition, the Hotel Business Review maintains an extensive online archive which contains more than 5000 best-practice white papers covering all aspects of hotel management and operations, exclusively written for the Hotel Business Review and available only to our subscribers.

Each month, the Hotel Business Review publishes a Feature Focus on emerging growth markets in the hotel industry, providing critical and crucial information on cutting-edge trends within the industry. These exclusive articles attract an increased readership in their specific subject area when published, i.e. mobile technology attracts an increase in hotel IT directors; the Human Resources issue attracts more HR Directors, etc. Be sure to visit our Features Calendar to see this year's stellar line up of hot topics.

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Hotel Newswire

The Hotel Newswire, our proprietary news release distribution service, is the industry's leading news resource with the largest registered readership available. It is circulated each business day and provides up-to-date information on hotel openings & acquisitions, executive appointments, business & finance, as well as the latest industry products and services.

As a result, the Hotel Newswire continues to flourish as a major news source, owing to the valuable content we publish, as well as employing advanced SEO practices which preserve our top rankings with all the major search engines.

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HotelExecutive has also established and maintains active and ongoing alliances with some of the most prestigious organizations in the hotel industry. These affiliations have increased our participation in industry events, conferences and sponsorships, and broadened our professional reach, influence and standing.



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Learn more about our effective advertising and editorial opportunities. Fill out the form below or email us directly at editor@hotelexecutive.com

Our 2019 Features Calendar is located here


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Coming up in February 2019...

Social Media: Getting Personal

There Social media platforms have revolutionized the hotel industry. Popular sites such as Facebook, Twitter, Pinterest, Instagram, Snapchat, YouTube and Tumblr now account for 2.3 billion active users, and this phenomenon has forever transformed how businesses interact with consumers. Given that social media allows for two-way communication between businesses and consumers, the emphasis of any marketing strategy must be to positively and personally engage the customer, and there are innumerable ways to accomplish that goal. One popular strategy is to encourage hotel guests to create their own personal content - typically videos and photos -which can be shared via their personal social media networks, reaching a sizeable audience. In addition, geo-locational tags and brand hashtags can be embedded in such posts which allow them to be found via metadata searches, substantially enlarging their scope. Influencer marketing is another prevalent social media strategy. Some hotels are paying popular social media stars and bloggers to endorse their brand on social media platforms. These kinds of endorsements generally elicit a strong response because the influencers are perceived as being trustworthy by their followers, and because an influencer's followers are likely to share similar psychographic and demographic traits. Travel review sites have also become vitally important in reputation management. Travelers consistently use social media to express pleasure or frustration about their guest experiences, so it is essential that every review be attended to personally. Assuming the responsibility to address and correct customer service concerns quickly is a way to mitigate complaints and to build brand loyalty. Plus, whether reviews are favorable or unfavorable, they are a vital source of information to managers about a hotel's operational performance.  The February Hotel Business Review will document what some hotels are doing to effectively incorporate social media strategies into their businesses.