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Access Expert Advice, Developments and Guidance During the Most Challenging of Times

The Hotel Business Review continues to be the leading authoritative voice for the hotel industry, particularly during this period of uncertainty. We provide a constant daily update of exclusive white papers documenting best practices on hotel management and operations with crucial developments and guidance on the COVID-19 pandemic and its impact on your bottom line.

Relying on the vast experience and expertise of our editorial board - over 500 of the most recognizable names in the industry - our content is timely, relevant, authoritative and of enormous benefit to our readers.

Who should subscribe? If you are a hotel owner, general manager, senior executive, or part of the operations team then you will benefit by reading the Hotel Business Review.

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Coming up in June 2021...

Sales & Marketing: Playing the Long Game

During an economic downturn, it is tempting to slash marketing budgets to make up for lost revenue. But smart hoteliers play the long game, knowing that companies who stay engaged with their customers will be the first to benefit from a rebound. Therefore, now is the time to renew and revamp sales and marketing strategies in order to be ready for what lies ahead. For example, this is a perfect time to refresh website content, social media and SEO.  The same for hotel blogs where content can be updated to give customers inspirational ideas as they begin to travel and meet again. Multimedia assets should also be revised with new photo/video shoots that provide accurate information about how setups, room configurations, and onsite offerings have changed to accommodate safer meetings and social distancing. The June Hotel Business Review will focus on the sales and marketing strategies that some hotels are adopting in anticipation of a recovery in 2021.