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Reach an Exclusive Readership of Hotel Executives

When it comes to advertising, savvy business managers need to communicate directly with their target market. In the hotel industry, the only certain way to accomplish that is to advertise in HotelExecutive. Build your brand, bolster exclusive promotions, promote new products, or announce special events. We offer a wide range of flexible advertising campaigns to reach our vast network of hotel professionals.

Advertorials

Online advertorials are one of the most effective forms of Direct Response digital marketing available in order to generate leads, drive sales, build brands and improve your ROI. HotelExecutive provides the opportunity to run featured advertorials on the website and in the daily newsletter. Click here for more information on publishing Advertorials in HotelExecutive.

Videos

70% of Business-to-Business marketers use some form of video as part of their marketing content, and 46% of people say they are more likely to seek out information about a product or service after seeing it in an online video. Make sure to include videos as part of your HotelExecutive marketing strategy.

Direct Emails

Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial messages. Use our extensive mailing list of opt-in subscribers to promote your products, services, special promotions, events and conferences, webinars, whitepapers, and more.

Website & Newsletter Banners

Banner advertising is a great way to promote your brand and its products and services, as well as excellent lead-generating potential. HotelExecutive's banner placements include run of site on HotelExecutive news pages and carried over onto our daily Newsletter for additional constant exposure.

Whitepapers

Hotel operators are increasingly looking for content that offers valuable information and resources to help them run their businesses. Whitepapers also establish the content author as an industry thought leader. Make sure to promote your whitepaper through HotelExecutive in order to reach a vast audience of hotel industry professionals.

Webinars

Content marketing has emerged as the preeminent method of reaching new audiences and nurturing prospects, and webinars are extremely powerful for drawing in and keeping in touch with prospects. They showcase your brand's expertise and give your company a human voice. Take advantage of HotelExecutive's vast professional audience in order to promote your next webinar.

Hotel Newswire News Distribution

Every business catering to the hotel industry should distribute company news on a regular basis over the Hotel Newswire. It is an essential element in conditioning readers and building brand familiarity in this growing competitive market. Hotel Newswire has one of the largest industry c-suite readerships including hotel owners, operators, senior executives, directors, general managers, investors and developers. Circulating news on the Hotel Newswire can position your company as an industry leader.

Campaign Packages

Establish your widest reach & receive additional value by creating a unique campaign package combining some of the above elements. Call and chat with a HotelExecutive representative at 800-626-1057 and see case studies and marketing programs that are designed to grow your business.

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Coming up in July 2018...

Hotel Spa: Oasis Unplugged

The driving force in current hotel spa trends is the effort to manage unprecedented levels of stress experienced by their clients. Feeling increasingly overwhelmed by demanding careers and technology overload, people are craving places where they can go to momentarily escape the rigors of their daily lives. As a result, spas are positioning themselves as oases of unplugged human connection, where mindfulness and contemplation activities are becoming increasingly important. One leading hotel spa offers their clients the option to experience their treatments in total silence - no music, no talking, and no advice from the therapist - just pure unadulterated silence. Another leading hotel spa is working with a reputable medical clinic to develop a “digital detox” initiative, in which clients will be encouraged to unplug from their devices and engage in mindfulness activities to alleviate the stresses of excessive technology use. Similarly, other spas are counseling clients to resist allowing technology to monopolize their lives, and to engage in meditation and gratitude exercises in its place. The goal is to provide clients with a warm, inviting and tranquil sanctuary from the outside world, in addition to also providing genuine solutions for better sleep, proper nutrition, stress management and natural self-care. To accomplish this, some spas are incorporating a variety of new approaches - cryotherapy, Himalayan salt therapy and ayurveda treatments are becoming increasingly popular. Other spas are growing their own herbs and performing their treatments in lush outdoor gardens. Some spa therapists are being trained to assess a client's individual movement patterns to determine the most beneficial treatment specifically for them. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.