Editorial Board   

Mr. Schirmer

Cary Tyler Schirmer

Chief Executive Officer, The Higgins Group

Cary Schirmer brings more than 20 years of professional construction, development and hospitality management experience to his position as Chief Executive Officer of The Higgins Group (THG). He is responsible for the long-term strategic planning of the firm and oversees operations for both the Higgins Purchasing Group and Boxport. Mr. Schirmer forges successful partners with clients' operations and management teams through carefully orchestrated contract negotiations, legal issues, accounting systems and technologies. As a champion for customer satisfaction, Mr. Schirmer is committed to educating THG clients on evolving supply chain issues and helping them improve daily operations with more efficient methods for budgeting, purchasing, and reporting. He also works closely with his team to promote growth and enhance the mission of THG within the industry. Before his promotion to CEO, Mr. Schirmer spent nine years as president of both organizations. Prior to joining THG, Mr. Schirmer oversaw construction management and various capital asset programs for Fairmont Hotel Management, based in San Francisco. He also managed the renovations of properties located in New Orleans, Dallas, San Jose and San Francisco. Before Fairmont Hotel Management, Mr. Schirmer was with Swinerton and Walberg Company, a general building contractor where he progressed from Project Scheduler to Project Engineer and then to Project Manager. He has also supervised design and construction in various roles at C&N Builders and Gino & Huffman Construction. Mr. Schirmer is a graduate of the University of California at Santa Barbara. He resides in Lafayette, California with his wife Stacy and three children.

Mr. Schirmer can be contacted at 415-772-1600 or cschirmer@higginspurchasing.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.