Editorial Board   Guest Author

Mr. Ostrum

Jesse Ostrum

Vice President of Revenue Management, Vantage Hospitality

Jesse Ostrum, Vice President of Revenue Management for Vantage Hospitality, has more than 20 years of revenue management experience in the fields of Hospitality & Tourism. He has previously led Revenue Management teams at SuperClubs Resorts International, Renaissance Cruises and Enterprise Rent-A-Car. In 2009, Mr. Ostrum joined Vantage Hospitality, specifically to develop and implement a new culture of Revenue Management and to install RM programs that would assist the company's 1,000+ hotel properties worldwide (Americas Best Value Inn, Canadas Best Value Inn, Value Inn Worldwide, Lexington Hotel, Lexington Inn). Mr. Ostrum holds both a Bachelor's degree in Business and an MBA in Finance from the University of Florida.

Mr. Ostrum can be contacted at 877-311-2378 ext. 153 or jostrum@vantagehospitality.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.