Editorial Board   Guest Author

Mr. Hoffman

Matthew Hoffman

Sales Director, Kigo, RealPage, Inc.

Matthew Hoffman is the sales director for Kigo, the vacation rental management solution for RealPage. He is responsible for leading and managing the sales team and business development strategy for the vacation rental division, in addition to supporting all marketing related initiatives. An entrepreneur to the core, Mr. Hoffman co-founded vacation rental software InstaManager (now Kigo) back in 2009. His company was then acquired by Bookt, LLC, where he served as the senior vice president of sales, and in January 2014, RealPage added the vacation rental management software to its suite of services. Mr. Hoffman's depth of knowledge of the vacation rental industry led him to serve on the Board of Directors for the Florida Vacation Rental Manager Association. He also is a member of the Vacation Rental Manager Association and Short-Term Rental Advocacy Center. Mr. Hoffman received his Bachelor of Science degree in international affairs from Florida State University.

Mr. Hoffman can be contacted at 877-325-7243 or matthew.hoffman@realpage.com

Coming up in July 2018...

Hotel Spa: Oasis Unplugged

The driving force in current hotel spa trends is the effort to manage unprecedented levels of stress experienced by their clients. Feeling increasingly overwhelmed by demanding careers and technology overload, people are craving places where they can go to momentarily escape the rigors of their daily lives. As a result, spas are positioning themselves as oases of unplugged human connection, where mindfulness and contemplation activities are becoming increasingly important. One leading hotel spa offers their clients the option to experience their treatments in total silence - no music, no talking, and no advice from the therapist - just pure unadulterated silence. Another leading hotel spa is working with a reputable medical clinic to develop a “digital detox” initiative, in which clients will be encouraged to unplug from their devices and engage in mindfulness activities to alleviate the stresses of excessive technology use. Similarly, other spas are counseling clients to resist allowing technology to monopolize their lives, and to engage in meditation and gratitude exercises in its place. The goal is to provide clients with a warm, inviting and tranquil sanctuary from the outside world, in addition to also providing genuine solutions for better sleep, proper nutrition, stress management and natural self-care. To accomplish this, some spas are incorporating a variety of new approaches - cryotherapy, Himalayan salt therapy and ayurveda treatments are becoming increasingly popular. Other spas are growing their own herbs and performing their treatments in lush outdoor gardens. Some spa therapists are being trained to assess a client's individual movement patterns to determine the most beneficial treatment specifically for them. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.