Editorial Board   

Mr. Fein

Lewis Fein

CEO, Lewis Fein Communications

Lewis Fein is an analyst and writer about the hotel industry. His insights, gathered during many years of travel and correspondence with hotel executives from a variety of resorts and business destinations, afford Mr. Fein a more iconoclastic approach to discussing the importance of leadership among hoteliers. That approach extends to his work on behalf of Clear Sky Recovery, with its emphasis on customized and compassionate patient care.

Mr. Fein's work on behalf of individual hotels and assorted brands - including, respectively, technology companies, health and wellness consultants, independent retailers, and makers of fashion and lifestyle accessories - gives him a heightened appreciation for the way strong leaders can inspire patrons and staff alike.

A former speechwriter, Mr. Fein understands the importance of language, its nuances and precision, as well as its call to action and summons to greatness. The words are but one part of a twofold basis of leadership, followed by deeds of intelligence and wisdom. Applying those principles in a practical way is an inseparable element of the duties Mr. Fein performs, resulting in favorable media coverage for the companies he represents and the counsel he provides for many executives and entrepreneurs.

A graduate of Brandeis University, with a concentration in Politics and History, Mr. Fein also has a law degree from The Emory University School of Law. He lives with his wife and daughter in Los Angeles, California.

Mr. Fein can be contacted at 310-746-7771 or feinlewis@gmail.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.