Editorial Board   Guest Author

Ms. Takeuchi

Yunna Takeuchi

Managing Director, evolution Distribution

Yunna Takeuchi is Managing Director at evolution Distribution, a pioneering hotel distribution and reservation technology company that innovates solutions for high quality independent hotels and small to medium hotel chains that want to stand out from the competition and level up to the bigger chains with massive budgets. With over 15 years of hotel sales & marketing, distribution and technology under her belt, Ms. Takeuchi is responsible for evolution's product innovation; in an industry where most technology products become commoditised very quickly, Ms. Takeuchi never conforms and is always searching for an angle that can lead evolution Distribution to invent the systems of the future. Her current goal is to create the best hotel website-booking engine hybrids in the world. evolution Distribution was born in November 2010 as the technology arm of Great Hotels of the World, where Ms. Takeuchi worked as Director of e-Commerce & Distribution for 6 years. evolution has now flourished into one of the world's leading hotel distribution & reservation technology innovators.

Please visit www.evolutiondistribution.com for more information.

Ms. Takeuchi can be contacted at 44-0-20-7380-8555 or more@evodist.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.