Editorial Board   Guest Author

Mr. Spitzer

Craig Spitzer

General Manager, Durham Hotel

Craig Spitzer is currently the General Manager for The Durham Hotel in Durham, North Carolina. There, Mr. Spitzer oversees all aspects of property management that make The Durham Hotel a dynamic destination. He played a vital role in opening the hotel in July 2015, collaborating in the design of the overall guest experience, selection of technology systems and team recruitment. Mr. Spitzer's hospitality career began in 1998 in New York City at the Hotel Elysee where he managed the front desk and bell staff at the 99-room historic hotel. In 2000, Mr. Spitzer was installed as the opening general manager at The Library Hotel, a 60-room luxury boutique hotel in Midtown Manhattan. He spent six years guiding the Library to success and helped earn it a place on Conde Nast Traveler's Hot List in 2001. In 2006, Mr. Spitzer moved south joining Empire Properties in Raleigh, North Carolina as Director of Hospitality, overseeing both operations and development of its restaurant portfolio as well as exploring the development of boutique hotels throughout North Carolina. During his tenure he created Empire Eats, the restaurant brand under the Empire Properties umbrella. He was also instrumental in the conceptualization and development of The Pit, a nationally recognized upscale barbecue restaurant that replaced an underperforming restaurant previously in the Empire portfolio. In 2007, Mr. Spitzer received the Horizon Award from the Greater Raleigh Convention and Visitors Bureau “In Recognition of Exemplary Top Leadership within the Wake County Hospitality Industry.” Subsequently, Mr. Spitzer joined Summit Hospitality Group as the Regional Operations Manager and later become General Manager of one of its properties - The Dunhill Hotel in Raleigh, North Carolina. In 2013 Mr. Spitzer founded his own hospitality company called Transcendent Hospitality. Transcendent Hospitality, LLC is a premier provider of third party hotel management services, focusing on independent, upscale, full-service and luxury boutique properties throughout the southeastern United States. Leveraging the significant experience of its principals, the firm focuses on providing value-added services to its clients. Mr. Spitzer received his Bachelor of Arts from University of Wisconsin-Madison.

Please visit www.thedurham.com for more information.

Mr. Spitzer can be contacted at 919-768-8830 or cspitzer@thedurham.com

Coming up in October 2018...

Revenue Management: Getting it Right

Revenue Management has evolved into an indispensable area of hotel operations, chiefly responsible for setting forecasting and pricing strategies. Because the profession is relatively new to the hotel and hospitality industries, a clear-cut definition of what exactly Hotel Revenue Management is has only recently emerged - Selling the Right Room to the Right Client at the Right Moment at the Right Price on the Right Distribution Channel with the best commission efficiency. Though the profession can be summed up in a single sentence, that doesn't mean it's easy. In fact, it's an incredibly complicated and complex endeavor, relying on mountains of data from a wide range of sources that must be analyzed and interpreted in order to formulate concrete pricing strategies. To accomplish this, Revenue Managers rely on an array of sophisticated technology systems and software tools that generate a multitude of reports that are central to effective decision-making. As valuable as these current technology systems are, much of the information that's collected is based on past historical trends and performance. What's new is the coming of big, data-driven, predictive software and analytics, which is likely to be a game-changer for Revenue Managers. The software has the capacity to analyze all the relevant data and predict occupancy levels and room rates, maximizing hotel profitability in the process. Another new trend that some larger hotel chains are embracing is an emphasis on Booking Direct. For Revenue Managers, this is another new channel with its own sales and costs that have to be figured into the mix. The October issue of the Hotel Business Review will address these developments and document how some leading hotels are executing their revenue management strategies.