Editorial Board   Guest Author

Mr. Torbet

Peter Torbet

Director, Product Inovation, Acentic

Peter Torbet has been with Acentic since he graduated with an Honours Degree in Product Design from De Montfort University, which included a placement at Aston Martin. On graduating, Mr. Torbet joined Granada Business Technology to head up the design team, overseeing the Hospitality Industry's first use of a full screen UI, evolving into the industry's first animated Flash User Interface.

Mr. Torbet's remit moved from a UK-centric footprint to worldwide in 2003 on the formation of Acentic, where he headed up the European Design Studio. With his enthusiastic nature and visionary concepts, he soon found himself becoming lead presenter at client presentations to key accounts including Hilton, Starwood, Accor, Marriott, IHG and subsequently industry events.

During this time, Mr. Torbet's role expanded from that of not only the UI, but the wider guest experience and in turn the technology to deliver that experience. In his role as Director, Product Innovation, he enjoys looking at products from a creative technologist perspective, identifying opportunities, defining and taking product specification and development from proof of concept stage through to market.

Mr. Torbet works very closely across all disciplines within Acentic, from Operations, Product Management and R&D, through to Sales. An advisor to the Executive Board of Acentic, his global remit sees him travelling the world to support all key territories including Asia, the US and EMEA.

Please visit http://acentic.com/ for more information.

Mr. Torbet can be contacted at +44 (0) 1525 844-930 or peter.torbet@acentic.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.