Editorial Board   Guest Author

Ms. Noble Bean

Nicki Noble Bean

Director of Marketing, The Nonantum Resort

Nicki Noble Bean, Director of Marketing for The Nonantum Resort, is passionate about destination marketing. She launched the resort's brand new mobile-responsive website this past fall, and handles all of the social media, email campaigns, advertising, PR, packages and promotions, and special event sponsorships.

Ms. Bean organized and promoted the Kennebunkport Progressive Dinner via Trolley series, in collaboration with numerous local restaurant partners. She serves on the Board of the Kennebunk-Kennebunkport-Arundel Chamber of Commerce and is Co-Chair of the Chamber's Destination Marketing & PR Committee.

Ms. Bean also serves on the Board of the Maine Beaches Association, one of the eight regional partners of the Maine Office of Tourism, which works to promote year-round visitation to the southern Maine coast from Kittery to Kennebunkport to Old Orchard Beach.

Prior to her work at the Nonantum, Ms. Bean worked in both the sales and marketing disciplines - going from group sales at the Omni Parker House Hotel in downtown Boston to marketing at the DoubleTree by Hilton Boston North Shore.

Ms. Bean served as Tourism Manager at the Greater Portsmouth, NH Chamber of Commerce, working to promote the Seacoast area as a vibrant year-round destination. There she organized and co-founded Restaurant Week Portsmouth, hosted National Geographic's Geotourism editor for a Chamber Breakfast Forum, and worked closely with a variety of regional and statewide tourism partners, serving on the Board of the New Hampshire Travel Council.

Ms. Bean graduated from Wake Forest University with a degree in English and Journalism, and began her career in the travel industry designing customized international tours for student groups at EF Educational Tours in Cambridge, MA. Her international travel experience includes London, Paris, Rome, Athens & the Greek isles, Munich, Venice, Lucerne, Vienna, Sydney & the eastern coast of Australia; Tanzania, Kenya; and more.

Please visit http://www.nonantumresort.com for more information.

Ms. Noble Bean can be contacted at 207-494-1270 or nicki@nonantumresort.com

Coming up in December 2019...

Hotel Law: A Labor Crisis and Cyber Security

According to a recent study, the hospitality industry accounted for 2.9 trillion dollars in sales and in the U.S. alone, was responsible for 1 in 9 jobs. In an industry of that scope and dimension, legal issues touch every aspect of a hotel's operation, and legal services are required in order to conform to all prevailing laws and regulations. Though not all hotels face the same issues, there are some industry-wide subjects that are of concern more broadly. One of those matters is the issue of immigration and how it affects the ability of hotels to recruit qualified employees. The hotel industry is currently facing a labor crisis; the U.S. Labor Department estimates that there are 600,000 unfilled jobs in the industry. Part of the problem contributing to this labor shortage is the lack of H2B visas for low-skilled workers, combined with the difficulty in obtaining J-1 visas for temporary workers. Because comprehensive immigration reform is not being addressed politically, hotel managers expect things are going to get worse before they get better. Corporate cyber security is another major legal issue the industry must address. Hotels are under enormous pressure in this area given the large volume of customer financial transactions they handle daily. Recently, a federal court ruled that the Federal Trade Commission had the power to regulate corporate cyber security, so it is incumbent on hotels to establish data security programs in order to prevent data breaches. The lack of such programs could cause hotels to face legal threats from government agencies, class action lawsuits, and damage to their brand image if a data breach should occur. These are just two of the critical issues that the December issue of Hotel Business Review will examine in the area of hotel law.