Editorial Board   Guest Author

Ms. Jackson

Judith Jackson

Founder, Judith Jackson, Inc.

Judith Jackson is author, lecturer, product and spa developer, certified aromatherapist and licensed massage therapist. She founded Judith Jackson, Inc. after discovering the profound benefits of aromatherapy during a business trip to London 30 years ago.

Ms. Jackson changed her career in marketing and communications and returned to London to study the art and science of aromatherapy. After receiving a certificate in aromatherapy treatment and formulation, she returned to the United States and founded Judith Jackson, Inc. and began to create, manufacture, sell and teach aromatherapy.

Ms. Jackson wrote the first American book on Aromatherapy, "Scentual Touch, A Personal Guide to Aromatherapy", which has been published worldwide in eight languages. Her line of aromatherapy products were the first in major American spas and they received coverage from magazines such as Vogue, Harper's Bazaar, Town & Country and Elle.

Ms. Jackson's prior career in fashion and beauty proved very useful to product development, marketing and communicating the benefits of Judith Jackson Aromatherapy. This phase of her career included positions as Publicity and Fashion Director for Bonwit Teller, Vice President Publicity and Feature Events Director for Bloomingdale's (all stores), Vice President and Account Supervisor U.S and Europe for Burson Marsteller, and Vice President and Brand Manager, Product Development and Branding for Revlon.

Fifteen years ago, Ms. Jackson added hotel amenities to her company's offerings when Marietta Corporation licensed Judith Jackson Spa bath and body products and placed them on Radisson Seven Seas 5-star cruise ships. Ms. Jackson was also asked to create and run spas and salons on the ships featuring her treatments, and beauty services. This led to establishing the Judith Jackson Aromatherapy Spa in Westport, CT. During this period Ms. Jackson also wrote "The Magic of Well Being, a Sensory Program for Self Development," published by DK in the U.S and Europe.

For the past five years the Judith Jackson Spa line of amenities has been made and distributed to fine hotels and resorts by the Hunter Amenities Corporation of Canada. Judith Jackson Spa amenities are also sold in retail sizes by Target and on her own web site, along with the classic Judith Jackson Aromatherapy.

Please visit http://www.judithjackson.com for more information.

Ms. Jackson can be contacted at 203-698-3011 or Judithjackson33@aol.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.