Editorial Board   Guest Author

Mr. Stormont

Jim Stormont

President, Stormont Hospitality Group, LLC

Jim Stormont co-founded Stormont Hospitality Group, LLC in 2001 after the sale of Stormont Trice Corporation, a full service hotel management firm in which Mr. Stormont was a principal and the Chief Financial Officer. In 2012 Mr. Stormont re-launched Stormont Hospitality Group as a hotel developer, financial advisor, and asset manager in addition to his ongoing partnership at Grove Street Partners, a real estate firm where Mr. Stormont lead the hotel development and finance practice until 2015 when he resigned from Grove Street to focus solely on Stormont Hospitality. Mr. Stormont's 30 year career in hotel development and finance began at Marriott International and has included positions as CFO of Stormont Trice Corporation., Executive Vice President of Noble Investment Group LLC, Partner at Grove Street Partners, LLC and President at Stormont Hospitality Group, LLC. Throughout his hotel career, Mr. Stormont has gained invaluable experience in all aspects of the development, operation and ownership of hotels, conference centers and resorts. He has played an instrumental lead role in the successful structuring, financing and development of hotels, conference centers and resort properties totaling more than $1 billion. A majority of these hospitality projects have involved structuring economically challenging and complex public/private partnerships requiring extensive legal and financial negotiations with multiple parties. Mr. Stormont has gained a national reputation for public/private hotel development expertise. An Atlanta, Georgia resident, Mr. Stormont and his wife of over 33 years, Beth, have three children, Sarah, Mac and Andy, ages 28, 25, and 23. Sarah attends graduate school in Austin TX, Mac is a consultant with Deloitte in Boston, MA, and Andy is a Financial Analyst in Atlanta, GA. Mr. Stormont is a graduate of Middlebury College (B.A. in Economics) and Cornell University's Johnson Graduate School of Management (M.B.A. in Finance) and is involved in numerous community activities. Mr. Stormont is a Member at the Rotary Club of Atlanta, a Member of the Livable Communities Council of the Urban Land Institute, the past President of his Homeowner's Association, and a former Board Member (Finance Committee Chairman) at Atlanta Country Club where he plays to a scratch handicap. He is a recent golf Club Champion and has qualified and played in both the US Senior Open and the US Senior Amateur golf tournaments.

Please visit http://www.stormonthospitality.com for more information.

Mr. Stormont can be contacted at 770-818-4198 or jstormont@stormonthospitality.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.