Editorial Board   Guest Author

Ms. Ippolito-Craven

Francesca A. Ippolito-Craven

Shareholder, Kubicki Draper

Francesca A. Ippolito-Craven is a Shareholder and Hospitality Practice Group Co-Chair in the Miami, Florida office of Kubicki Draper, a full service law firm which provides representation to its clients throughout the State of Florida and the Southern parts of Georgia, Alabama and Mississippi.

Ms. Ippolito-Craven's practice involves representing owners, operators, developers, contractors and franchisees of hotels, resorts, vacation clubs, restaurants, health clubs and spas, and bars and night clubs in hospitality and associated retail and vendor related operational and management issues, transactional matters and litigation. Throughout her career, she has drafted, negotiated and litigated various operational, vendor, event and artist agreements. Additionally, she has handled lawsuits involving liquor liability, event sponsorship, sexual assault, security, premises liability, products liability, toxic and hazardous substances, foodborne illnesses and construction. Ms. Ippolito-Craven has written numerous articles and lectured to hotel executives, operators, managers, general counsel and security personnel, and their insurers, on a variety of hospitality related legal issues. Since 2010, she has co-authored the Florida section of the nationally published Tort Law Desk Reference: A Fifty-State Compendium (Aspen Publishers).

She is actively involved in, and a member of, international and national hospitality associations and organizations, including the Miami-Dade Chapter of the Florida Restaurant & Lodging Association and the Global Alliance of Travel, Tourism & Hospitality. Ms. Ippolito-Craven is member of, and on the Board of Directors for, the Academy of Hospitality Industry Attorneys.

She is licensed to practice law in the State of Florida and in the U.S. District Courts for the Southern, Northern and Middle Districts of Florida.

Please visit http://www.kubickidraper.com for more information.

Ms. Ippolito-Craven can be contacted at 305-982-6604 or fic@kubickidraper.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.