Editorial Board   Guest Author

Ms. Ippolito-Craven

Francesca A. Ippolito-Craven

Shareholder, Kubicki Draper

Francesca A. Ippolito-Craven is a Shareholder and Hospitality Practice Group Co-Chair in the Miami, Florida office of Kubicki Draper, a full service law firm which provides representation to its clients throughout the State of Florida and the Southern parts of Georgia, Alabama and Mississippi.

Ms. Ippolito-Craven's practice involves representing owners, operators, developers, contractors and franchisees of hotels, resorts, vacation clubs, restaurants, health clubs and spas, and bars and night clubs in hospitality and associated retail and vendor related operational and management issues, transactional matters and litigation. Throughout her career, she has drafted, negotiated and litigated various operational, vendor, event and artist agreements. Additionally, she has handled lawsuits involving liquor liability, event sponsorship, sexual assault, security, premises liability, products liability, toxic and hazardous substances, foodborne illnesses and construction. Ms. Ippolito-Craven has written numerous articles and lectured to hotel executives, operators, managers, general counsel and security personnel, and their insurers, on a variety of hospitality related legal issues. Since 2010, she has co-authored the Florida section of the nationally published Tort Law Desk Reference: A Fifty-State Compendium (Aspen Publishers).

She is actively involved in, and a member of, international and national hospitality associations and organizations, including the Miami-Dade Chapter of the Florida Restaurant & Lodging Association and the Global Alliance of Travel, Tourism & Hospitality. Ms. Ippolito-Craven is member of, and on the Board of Directors for, the Academy of Hospitality Industry Attorneys.

She is licensed to practice law in the State of Florida and in the U.S. District Courts for the Southern, Northern and Middle Districts of Florida.

Please visit http://www.kubickidraper.com for more information.

Ms. Ippolito-Craven can be contacted at 305-982-6604 or fic@kubickidraper.com

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.