Editorial Board   Guest Author

Mr. Samuels, Esq.

David M. Samuels, Esq.

Senior Partner and Chair of the Hospitality Industry Group, Michelman & Robinson, LLP

David M. Samuels, Esq., a senior partner and Chair of the Hospitality Industry Group at Michelman & Robinson, LLP, a national law firm, provides legal counsel and guidance to hotels, resorts, and private clubs in a variety of matters. He is a recognized authority in every facet of litigation related to personal and catastrophic injury, as well as premises liability and administrative law. He has significant expertise across an array of hospitality industry issues, including: guest safety; privacy; ADA accessibility; hotel security; common carrier liability; and property losses. Over the past 25 years, Mr. Samuels has successfully tried, mediated and arbitrated numerous complex disputes on behalf of hospitality industry clients in Southern California and across the country. Additionally, Mr. Samuels serves as Outside General Counsel to numerous hotel companies and regularly provides day-to-day guidance regarding hotel operations. He also assists numerous clients and hotel industry associations by providing operational training for management and staff. Beyond his dedication to the hospitality industry, Mr. Samuels is routinely sought by excess insurance carriers to serve as “monitoring” counsel in high exposure/catastrophic injury cases. He also represents general contractors in personal injury matters in the construction industry, and counsels government agencies and municipalities in cases arising from alleged dangerous conditions of public property. Mr. Samuels is regularly named to the list of Southern California Super Lawyers, and was honored as one of the Top Attorneys in Southern California by Super Lawyers Magazine. He is also recognized by Martindale-Hubbell as an AV (Preeminent) peer-rated attorney.

Please visit http://www.mrllp.com for more information.

Mr. Samuels, Esq. can be contacted at 310-564-2670 or dsamuels@mrllp.com

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.