Editorial Board   Guest Author

Mr. Tacchino

Arthur Tacchino

Principal and Chief Innovation Officer, SyncStream Solutions

Arthur Tacchino is one of the country's leading experts on the Affordable Care Act. He created the ACA Decision Support Tool, which enables employers to gather and input key individualized employer data and generate a customized analysis of the ACA's impact on their business. He also created SyncStream's ACA Dashboard and Reporting Essentials solutions, and leads development of other solutions that help employers tackle the challenges of healthcare reform.

Prior to joining SyncStream, Mr. Tacchino spent three years at The American College of Financial Services in Bryn Mawr, Pa., where he participated in the creation of the Chartered Healthcare Consultant (ChHC) designation. As part of this work, Mr. Tacchino designed and taught two courses on the Affordable Care Act—"Essentials of Healthcare Reform" and "The Healthcare Consultant."

Mr. Tacchino is a prolific speaker on the impacts of the Affordable Care Act and presents frequently to the National Association of Insurance and Financial Advisors (NAIFA), the National Association of Health Underwriters (NAHU), the Financial Planning Association (FPA), and other organizations. He has worked on several projects with corporate clients, including large insurance carriers, and has been published in blind peer reviewed publications, such as the Journal for Financial Service Professionals and the Journal of Financial Planning.

Mr. Tacchino earned his B.S. in economics from Susquehanna University and his J.D. from Widener University School of Law.

Please visit http://www.sync-stream.com for more information.

Mr. Tacchino can be contacted at +1 877-291-9256 or infoabout@sync-stream.com

Coming up in April 2020...

Guest Service: First Impressions Matter

Hotels spend large amounts of money on marketing their operation and brand, but sometimes they fail to remember that guest service is the lifeblood of their business. It is outstanding guest service that allows a hotel to create an amazing and lasting impression, one that will remain with guests far beyond the duration of their stay. In pre-internet days, first impressions were formed the moment a guest walked through a hotel's front door. These days, first impressions are created long before a guest arrives at a hotel property. They begin when a customer visits a hotel's website or social media pages for the first time. When a guest connects with a property online, they immediately form an opinion of the hotel. First impressions matter and because of that, a hotel website should be mobile-friendly with blistering fast speed; it should be graphically appealing; and it should provide visual representation of the kind of experience a guest can expect. It is also vital to engage the customer; to actively solicit and respond to guest feedback. When a hotel personally engages with someone, it is demonstrating to other customers that guest opinions matter, and that management is willing to go the extra mile to provide superior guest service. Similarly, when a hotel sends out personalized emails with satisfaction surveys attached, it demonstrates that management values guest feedback, so that service can be improved at every level. Additionally, social media messages can be sent out prior to a guest's arrival to learn more about them, so their visit can be personalized. It's the small touches and details that are most remembered and appreciated. The April issue of the Hotel Business Review will examine what some leading hotels are doing to cultivate excellent guest service in their operations.