Editorial Board   Guest Author

Mr. Gorman

Larry Gorman

Chief Technology Evangelist, SkyTouch Technology

Larry Gorman has 20 years of experience delivering technology solutions to the hospitality industry, serving in various technical and leadership roles focused on property management systems. Mr. Gorman is currently the Chief Technology Evangelist for SkyTouch Technology, a leading technology provider to the hospitality industry. SkyTouch drives customer delight with solutions that deliver easier, faster, and more efficient hotel operations. SkyTouch's flagship product, the Hotel OS®, is the most widely used cloud-based property management system in the industry, relied upon by more than 6000 hotels worldwide to manage their mission-critical business operations. The Hotel OS is accessible from virtually any device with access to the internet, allowing hoteliers to manage their operations from anywhere. In his role at SkyTouch, Mr. Gorman focuses on business development, product vision, industry education and fostering SkyTouch's culture of focused innovation. Mr. Gorman works with hoteliers to help them leverage technology to grow their business, improve their operations, and enhance their guest experience. Mr. Gorman is a member of the Vendor Advisory Council for Hospitality Technology Next Generation (HTNG), the hospitality industry's leading trade association for fostering collaboration between hoteliers and technology providers. He co-chairs the HTNG payments workgroup, partnering with other technology leaders to educate the industry on payments-related technologies and best practices. Prior to his role at SkyTouch Technology, Mr. Gorman led the Property Systems Development group for Choice Hotels International. In that role, Mr. Gorman was responsible for the initial architecture, design, and implementation of choiceADVANTAGE, the industry's first large-scale, cloud-based property management system. Mr. Gorman is a graduate of Oregon State University with a degree in Industrial and Manufacturing Engineering.

Please visit http://www.skytouchtechnology.com for more information.

Mr. Gorman can be contacted at 602-337-2800 or lgorman@skytouchtechnology.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.