Editorial Board   Guest Author

Mr. Engel

Tom Engel

Principal, T.R. ENGEL Group

Tom Engel is principal of T.R. ENGEL Group, a hospitality and real estate advisory specializing in transaction services and project and asset management for hotels, convention centers, and mixed-use commercial real estate. As investment advisors, T.R. Engel provides due diligence and buyer and seller know-how for the sale of hotels in North America, Europe and the Middle East. With offices in the U.S. and Qatar, TRE works with a diverse cross-section of investors including government entities, private equity real estate firms, real estate investment trusts and high net-worth family companies. Mr. Engel brings years of experience in hotel brand management and commercial real estate as well as successful leadership in prior work to his role as President of T.R. Engel Group. Mr. Engel began his career upon graduation from the University of St. Thomas and receiving a Masters Degree from Northwestern University. He focused his career in brand management at Unilever and Revlon, Inc. in New York City. He later co-founded three lodging brands across varying hospitality segments — Embassy Suites, Crowne Plaza Hotels and Resorts, and Hawthorn Suites by Wyndham Hotels. Mr. Engel later spent eight years as Executive Vice President at Equitable Real Estate Investment Management Inc. (Equitable/AXA), where he founded and managed its Global Lodging and Leisure group. Mr. Engel is Chairman of the Advisory Board of Boston University's School of Hospitality Administration, is an adjunct professor, and a member of the American Hotel and Lodging Association Investment and Management Committee.

Please visit https://www.trengelgroup.com for more information.

Mr. Engel can be contacted at 617-451-1701 or thomasengel@trengelgroup.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.