Editorial Board   Guest Author

Ms. Wenzl

Megan Wenzl

Associate Editor, ReviewTrackers

Megan Wenzl is the Associate Editor for ReviewTrackers, an award-winning customer feedback software that helps businesses transform the customer experience. The platform collects review data to surface customer insights that enable brands to listen, comprehend and make data-driven decisions about what their customers truly need or want. As a writer who is naturally curious, Ms. Wenzl is constantly seeking out news on the latest industry trends and market movement. Ms. Wenzl has a strong passion for creating and circulating stories that raise questions and move others to seek new answers - to think outside the box. With her Associate Editor role at ReviewTrackers, Ms. Wenzl is primarily responsible for honing the voice of the brand through insightful writing that is based off of data and creative logic. Ms. Wenzl has an extensive writing background. She's written about a range of different topics including customer experience, customer service, online reviews, productivity, leadership, and root beer floats. Beyond her work on the ReviewTrackers blog, Ms. Wenzl has contributed to a wide variety of external publications. Ms. Wenzl has been published in Eater Chicago, Sprout Social, Toast, and MLive/Muskegon Chronicle. It was her experience at MLive that helped her learn valuable communication skills. She has a master of arts degree in journalism from Columbia College Chicago. While earning her bachelor of arts degree in history from Western Michigan University, she worked for the student newspaper, where she learned how to write for a public audience. Ms. Wenzl continues to develop her writing and storytelling skills at ReviewTrackers. While the medium will continue to change, Ms. Wenzl will always have a passion for writing.

Please visit http://www.reviewtrackers.com for more information.

Ms. Wenzl can be contacted at 866-854-7670 or megan@reviewtrackers.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.