Editorial Board   Guest Author

Ms. Wenzl

Megan Wenzl

Associate Editor, ReviewTrackers

Megan Wenzl is the Associate Editor for ReviewTrackers, an award-winning customer feedback software that helps businesses transform the customer experience. The platform collects review data to surface customer insights that enable brands to listen, comprehend and make data-driven decisions about what their customers truly need or want. As a writer who is naturally curious, Ms. Wenzl is constantly seeking out news on the latest industry trends and market movement. Ms. Wenzl has a strong passion for creating and circulating stories that raise questions and move others to seek new answers - to think outside the box. With her Associate Editor role at ReviewTrackers, Ms. Wenzl is primarily responsible for honing the voice of the brand through insightful writing that is based off of data and creative logic. Ms. Wenzl has an extensive writing background. She's written about a range of different topics including customer experience, customer service, online reviews, productivity, leadership, and root beer floats. Beyond her work on the ReviewTrackers blog, Ms. Wenzl has contributed to a wide variety of external publications. Ms. Wenzl has been published in Eater Chicago, Sprout Social, Toast, and MLive/Muskegon Chronicle. It was her experience at MLive that helped her learn valuable communication skills. She has a master of arts degree in journalism from Columbia College Chicago. While earning her bachelor of arts degree in history from Western Michigan University, she worked for the student newspaper, where she learned how to write for a public audience. Ms. Wenzl continues to develop her writing and storytelling skills at ReviewTrackers. While the medium will continue to change, Ms. Wenzl will always have a passion for writing.

Please visit http://www.reviewtrackers.com for more information.

Ms. Wenzl can be contacted at 866-854-7670 or megan@reviewtrackers.com

Coming up in January 2019...

Mobile Technology: The Future is Now

Mobile Technology continues to advance at a relentless pace and the hotel industry continues to adapt. Hotel guests have shown a strong preference for mobile self-service - from checking-in/out at a hotel kiosk, to ordering room service, making dinner reservations, booking spa treatments, and managing laundry/dry cleaning services. And they also enjoy the convenience of paying for these services with smart phone mobile payments. In addition, some hotels have adopted a “concierge in your pocket” concept. Through a proprietary hotel app, guests can access useful information such as local entertainment venues, tourist attractions, event calendars, and medical facilities and services. In-room entertainment continues to be a key factor, as guests insist on the capacity to plug in their own mobile devices to customize their entertainment choices. Mobile technology also allows for greater marketing opportunities. For example, many hotels have adopted the use of “push notifications” - sending promotions, discounts and special event messages to guests based on their property location, purchase history, profiles, etc. Near field communication (NFC) technology is also being utilized to support applications such as opening room doors, earning loyalty points, renting a bike, accessing a rental car, and more. Finally, some hotels have adopted more futuristic technology. Robots are in use that have the ability to move between floors to deliver room service requests for all kinds of items - food, beverages, towels, toothbrushes, chargers and snacks. And infrared scanners are being used by housekeeping staff that can detect body heat within a room, alerting staff that the room is occupied and they should come back at a later time. The January Hotel Business Review will report on what some hotels are doing to maximize their opportunities in this exciting mobile technology space.