Editorial Board   Guest Author

Mr. Smith

Sam Smith

Chief Executive Officer, Network Events, Inc.

Sam Smith is a graduate of James Madison University, where he received a BA in communications with a concentration in radio, television and film. Since then, Mr. Smith has been a leading sales executive in the exposition industry since 1982. Currently, Mr. Smith is the co-founder, President, and CEO of Network Events, a health and wellness event development, marketing, sales, and management firm. He is responsible for developing and overseeing event partnerships with television stations and professional sports teams in markets throughout the United States. Prior to co-founding Network Events, Inc. in 1999, Mr. Smith was Vice President and Operating Officer for PGI Expositions based out of Arlington, VA. In his role at PGI, Mr. Smith’s primary responsibilities included business and event development, and the direction of exhibit sales efforts for PGI’s owned and managed expos. Mr. Smith has been credited with recruiting, training, managing, and motivating some of the most productive exhibit space sales teams in the highly competitive information technology sector. He is a dynamic presenter and has been a highly rated speaker at major industry events including the Society of Independent Show Organizers (SISO), American Society of Association Executives (ASAE), Professional Convention Management Association (PCMA), and International Association of Exhibitions and Events (IAEE). Additionally, Mr. Smith has presented his full day “Exhibit Sales Boot Camp” and provided sales and marketing consulting to top association and private exposition management organizations including Advanstar Communications, Diversified Business Communications, National Association of Broadcasters, Penton Media and the Minneapolis Star. Please visit http://www.networkevents.tv for more information.

Mr. Smith can be contacted at 703-378-5315 or ssmith@networkevents.tv

Coming up in May 2018...

Eco-Friendly Practices: The Greening of Your Bottom Line

There are strong moral and ethical reasons why a hotel should incorporate eco-friendly practices into their business but it is also becoming abundantly clear that “going green” can dramatically improve a hotel's bottom line. When energy-saving measures are introduced - fluorescent bulbs, ceiling fans, linen cards, lights out cards, motion sensors for all public spaces, and energy management systems - energy bills are substantially reduced. When water-saving equipment is introduced - low-flow showerheads, low-flow toilets, waterless urinals, and serving water only on request in restaurants - water bills are also considerably reduced. Waste hauling is another major expense which can be lowered through recycling efforts and by avoiding wastefully-packaged products. Vendors can be asked to deliver products in minimal wrapping, and to deliver products one day, and pick up the packaging materials the next day - generating substantial savings. In addition, renewable sources of energy (solar, geothermal, wind, etc.) have substantially improved the economics of using alternative energies at the property level. There are other compelling reasons to initiate sustainability practices in their operation. Being green means guests and staff are healthier, which can lead to an increase in staff retention, as well as increased business from health conscious guests. Also, sooner or later, all properties will be sold, and green hotels will command a higher price due to its energy efficiencies. Finally, some hotels qualify for tax credits, subsidies and rebates from local, regional and federal governments for the eco-friendly investments they've made in their hotels. The May issue of the Hotel Business Review will document how some hotels are integrating sustainable practices into their operations and how their hotels are benefiting from them.