Editorial Board   

Ms. Mackman

Mia A. Mackman

President & Owner, Mackman ES

Mia Mackman, is the Principal and Founder of Mackman ES, a future-driven industry consultancy and Managing Director of Spa and Wellness Consulting in partnership with HVS. Mia leads the spa and wellness aspects of HVS consulting engagements, encompassing market and feasibility studies, strategic planning, valuation, and forecasting.

With over 23 years of industry experience, moving from operations to consulting in 2001. Ms. Mackman has predicted some of the leading shifts in the transition of the spa and wellness market since 2004. Known for her agility, leadership, and intuitive insight, she works with Fortune 500 companies, private clients, industry groups, and global networks. She is recognized for her unique ability to predict and identify future value propositions and how to navigate, adapt, and excel in a fast-changing market.

Based in Sedona, Arizona, Ms. Mackman is the founder and president of the Arizona Spa & Wellness Association. She is an Official Visiting Judge at the World Spa & Wellness Awards. These awards are one of the leading honors in the industry. They acknowledge the excellence of care, service, and standards, aiming to inspire spas around the world, and serving to raise global industry standards. She serves as a Global Wellness Day U.S.A. Ambassador and helps spread a global wellness message that has touched over 100 countries at more than 4,000 different locations.

Ms. Mackman contributes as an industry expert to international magazines, news organizations, business reports, and private club publications. She also participates in world academic studies, wellness tourism research and is a member of the Hotel Business Review Editorial Board for HotelExecutive. In her spare time, she enjoys riding her bike, hiking through the red rocks in Sedona and spending time with her two sons. She enjoys art, cooking, reading, travel and learning new things.

Please visit https://mackmanES.com for more information.

Ms. Mackman can be contacted at 928-284-8503 or mia@mackmanES.com

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.