Editorial Board   

Ms. Mackman

Mia A. Mackman

President & Owner, Mackman ES

Mia A. Mackman has more than 25 years of beauty, spa, and wellness industry experience. Ms. Mackman is the principal and founder of Mackman|ES, a comprehensive, future-ready wellness and spa consultancy and Managing Director of HVS, Spa and Wellness Consulting division. She specializes in market foresight, strategy, consulting, asset repositioning, financial projections, and facility development.

In partnership with HVS, Ms. Mackman provides the spa-and-wellness consulting services for HVS's global client network, including market and feasibility studies, valuation narratives, and data analysis.

With extensive consulting experience, Ms. Mackman has been successfully forecasting value and demand propositions since 2004. She works with global investment firms, hotel and mixed-use property developers, and hospitality organizations. She contributes as an industry expert to international business reports, global think-tanks, and world news organizations.

Based in Sedona, Arizona, Ms. Mackman is recognized for her industry knowledge and her propensity to foresee imperative hospitality market shifts. This supports her broad client base to effectively navigate, adapt, and excel in a fast-changing market. She contributes as an industry expert to international news organizations, annual business reports, and private club publications. She also participates in academic studies, wellness tourism, sustainability and consumer innovation projects.

In the spirit of collaboration, Ms. Mackman, who is also, Founder & President of the Arizona Spa & Wellness Association leads the discussions of HospitalityNet's World Panel titled Wellness, Lifestyle and Spa as panel Champ and contributing expert. This panel examines how these segments of the industry contribute to hospitality value proposition growth and impact the leisure, tourism and business economy. The objective of the panel is to provide high-level, experienced, and diverse industry viewpoints on topics ranging from investment and development to industry trends, strategic planning and operational performance.

Please visit http://www.mackmanES.com for more information.

Ms. Mackman can be contacted at +1 928-284-8503 or mia@mackmanES.com

Coming up in April 2021...

Guest Service: Health and Safety First

Though expectations are that hotels will return to some semblance of normalcy in 2021, their highest priority must continue to be the health and safety of guests and employees. To that end, hotels are training their guest service personnel in enhanced cleaning routines, which include the following practices - bathrooms, elevator buttons, remote controls and other high-touch items, are disinfected and cleaned with a higher frequency; all tables, chairs and menus in restaurants are cleaned at a much higher frequency, and after each seating; floor markers in public areas to remind guests and team members to maintain physical distance; hand alcohol stations and disposable gloves in lobbies and restaurants; loose items such as pens, note pads and information material removed from rooms and meeting rooms; limiting the number of seats in restaurants and public areas; and revised food & beverage offerings. The April issue of the Hotel Business Review will review how guest service personnel are being trained to maintain health and safety protocols in their operations.