Editorial Board   Guest Author

Mr. McIntosh

Bob McIntosh

Regional VP Sales & Marketing, GF Management

Bob McIntosh is Regional Vice President of Sales and Marketing at GF Management. Mr. McIntosh joined GF in 2014. GF is an acronym for “Good Fundamentals” and that is the cornerstone of core philosophy and culture. His role is to provide strategic support and guidance to a portfolio of owned and managed hotel assets for this privately held company. This role requires ongoing travel to those assets in the field to monitor plans, actions and results against competitors and owners expectations. GF Management provides services to ownership groups, financial institutions and third parties including acquisitions, development, asset management, hotel receiverships, advisory and consulting services. GF also owns and manages a portfolio of hotels, catering facilities and golf courses located exclusively in the continental United States. Part of GF Management’s expertise is their ongoing partnership with the hotel brand teams as they purchase assets; execute top to bottom design and renovations to those assets and reposition them as leaders within their markets. GF is committed to meet and exceed brand requirements during the design and execution of hotel renovation and is recognized as an innovator and award winning owner. GF leadership holds several owners advisory positions within IHG and Hilton. Mr. McIntosh is a 39 year hospitality veteran with a proven track record in operations, sales and marketing and pre and post opening of upper upscale hotels and resorts. These included Playboy Hotels and Resorts early in his career, independent hotels and resorts as well as branded assets for Hilton Hotels and Resorts and Starwood. Prior to joining GF, Mr. McIntosh was multi-property Director of Sales and Marketing for Remington Hotels, Starwood Hotels as preopening Director of Sales and Marketing for the Westin Jersey City Newport in Jersey City, New Jersey. He also supported the preopening team of the W Hotel in Hoboken, New Jersey. Currently, Mr. McIntosh is focused the post renovation repositioning of the Westin Chicago North West in Itasca Illinois and preparing for the renovation of the Doubletree by Hilton in Colorado Springs, Colorado. Please visit http://www.gfhotels.com for more information.

Mr. McIntosh can be contacted at 973-945-6892 or mcintoshb@gfhotels.com

Coming up in May 2018...

Eco-Friendly Practices: The Greening of Your Bottom Line

There are strong moral and ethical reasons why a hotel should incorporate eco-friendly practices into their business but it is also becoming abundantly clear that “going green” can dramatically improve a hotel's bottom line. When energy-saving measures are introduced - fluorescent bulbs, ceiling fans, linen cards, lights out cards, motion sensors for all public spaces, and energy management systems - energy bills are substantially reduced. When water-saving equipment is introduced - low-flow showerheads, low-flow toilets, waterless urinals, and serving water only on request in restaurants - water bills are also considerably reduced. Waste hauling is another major expense which can be lowered through recycling efforts and by avoiding wastefully-packaged products. Vendors can be asked to deliver products in minimal wrapping, and to deliver products one day, and pick up the packaging materials the next day - generating substantial savings. In addition, renewable sources of energy (solar, geothermal, wind, etc.) have substantially improved the economics of using alternative energies at the property level. There are other compelling reasons to initiate sustainability practices in their operation. Being green means guests and staff are healthier, which can lead to an increase in staff retention, as well as increased business from health conscious guests. Also, sooner or later, all properties will be sold, and green hotels will command a higher price due to its energy efficiencies. Finally, some hotels qualify for tax credits, subsidies and rebates from local, regional and federal governments for the eco-friendly investments they've made in their hotels. The May issue of the Hotel Business Review will document how some hotels are integrating sustainable practices into their operations and how their hotels are benefiting from them.