Editorial Board   Guest Author

Mr. Uhrin

Rob Uhrin

Principal, Cooper Carry

Rob Uhrin is a leader in the thriving Hospitality Studio in Cooper Carry's Washington, DC office, where he combines resources from the firm's national practice to complete projects nationwide. During a decade in Atlanta working on multiple building types, Mr. Uhrin settled on hospitality. This varied architectural experience gives him the particular ability to integrate hospitality projects into the mixed-use environments that are fundamental to Cooper Carry's design philosophy. Mr. Uhrin's favorite projects include urban infill that revitalize an existing urban area and represent investment in the surrounding neighborhoods. He leads the design of projects ranging from massive urban scale developments to small boutique hotels, while also acting as a thought leader as the hospitality industry continually redefines itself. He is currently leading the design of diverse hospitality projects including the Notre Dame Embassy Suites hotel in South Bend, IN, the NC State Centennial Campus Conference Center & Hotel, in Raleigh, NC and a Hyatt Centric hotel located in the shopping district of historic Alexandria, Virginia. Beyond his hospitality and conference center expertise, Uhrin leverages Cooper Carry's emphasis on mixed-use design to create truly livable, authentic places. He is regularly on the road, pitching a greater vision of the 21st-century hotel as a gathering place surrounded by restaurants, shops, offices and townhouses, wrapped into a truly spectacular place. Mr. Uhrin has held a leadership design position on nearly 30 hotels and 6,000 keys, more than half of which have been in an urban setting, where the building is expected to catalyze its urban environment.

Please visit http://www.coopercarry.com for more information.

Mr. Uhrin can be contacted at 703-519-6152 or robuhrin@coopercarry.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.