Editorial Board   Guest Author

Ms. McGregor

Brenda McGregor

Director of HR, Chesapeake Hospitaliy

Brenda McGregor has played an instrumental role in the Chesapeake Hospitality story for more than three decades. In her current position as the Vice President of HR, Ms. McGregor is responsible for overseeing and managing all aspects of Human Resources services and support within the organization. She works closely with senior leadership to strategically cultivate a collaborative and cohesive workplace environment that reflects Chesapeake's unique culture and supports the healthy growth and development of Chesapeake employees.

Ms. McGregor provides comprehensive and timely support for and supervision of all HR field personnel and General Managers, ensuring consistent adherence to Chesapeake's culture, policies and procedures, as well as full and complete compliance with all local and federal laws. Her work is vitally important to maintaining Chesapeake's culture of inclusivity, entrepreneurship and accountability, helping to solidify its reputation as a place where employees are encouraged to pursue their goals, contribute their own perspectives, and achieve both personal and professional fulfillment. Ms. McGregor, along with the company's entire leadership team, are highly focused on making Chesapeake a place where employees feel a sense of belonging in a caring and supportive environment, where they can be challenged and given opportunities to grow and develop their career.

In September 2019 Ms. McGregor hosted the annual SIPO (Strategy In People Operations) conference where VP's of HR in hospitality met to share best practices, discuss emerging trends and provide solutions to challenges specific to the industry. Ms. McGregor is a member of the Society for Human Resource Management (SHRM), and her efforts have helped Chesapeake to achieve one of the highest employee retention rates in the industry.

Please visit http://www.chesapeakehospitality.com for more information.

Ms. McGregor can be contacted at +1 301-474-3307 or bmcgregor@chesapeakehospitality.com

Coming up in August 2020...

Food & Beverage: New Technological Innovations

In the past few years, hotel food and beverage departments have experienced significant growth. Managers are realizing just how much revenue potential this sector holds, both in terms of additional revenue and as a means to enhance the guest experience. As a result, substantial investments are being made in F&B operations as a way to satisfy hotel guests but also to keep pace with the competition. Though it has been a trend for many years, the Farm-to-Table movement shows no signs of abating. Hotel chains are abandoning corporate restaurants and are instead partnering with local chefs to create locally-influenced dining options. Local, farm-sourced ingredients paired with specialty beverages or local wine also satisfies the increasing demand from Millennial travelers who are eager to travel sustainably and contribute to a positive impact. A farm-to-table F&B program also helps to support the local economy, which builds community goodwill. Also popular are "Self-Serv" and "Grab & Go" options. These concepts stem from an awareness that a guest's time is limited and if a hotel can supply them with fast, fresh, food and beverage choices, then so much the better for them. Plus, by placing these specialty kiosks in areas that might be traditionally under-utilized (the lobby, for instance), they can become popular destination locations. Of course, there are new technological innovations as well. In-room, on-screen menus allow guests to order from any restaurant on the property, and some hotels are partnering with delivery companies that make it possible for guests to order food from any restaurant in the area. Also, many hotels are implementing in-room, voice-activated devices, so ordering food via an AI-powered assistant will soon become mainstream as well. The August issue of the Hotel Business Review will report on these developments and document what some leading hotels are doing to expand this area of their business.