Editorial Board   Guest Author

Mr. Chung

Ray Chung

Director of Design, The Johnson Studio at Cooper Carry

Appointed as Director of Design of The Johnson Studio at Cooper Carry, Ray  Chung spearheads the restaurant, hospitality interiors and club design studio. After graduating with a B.A. cum laude from Yale University and a Master of Architecture from The Graduate School of Design at Harvard University, Mr. Chung has focused his career on building memorable, immersive destinations. With each project, he views storytelling as an organizing principle in design, bringing out the character of each project.

Mr. Chung's broad range of experience spans from restaurants, hotels and casinos to cruise ships, museums and children's hospitals. His work spans the country and the globe, with projects in South America, Europe, Africa, and Asia. 

After previously working at Rockwell Group, and most recently, New York City-based Tihany Design, Mr. Chung now leads The Johnson Studio at Cooper Carry's new offices in New York City, which opened in October 2016.


Please visit http://www.coopercarry.com/ for more information.

Mr. Chung can be contacted at 212-691-0271 or ray@johnsonstudio.com

Coming up in February 2020...

Social Media: Social Listening Tools

The reach and influence of social media is staggering. Nearly 3 billion people use social media daily, posting a range of messages, selfies, images, and everything in-between. According to HubSpot, almost 4 million posts are uploaded to the major social networks every single minute! That's an astounding amount of content and it is crucial for hotels to skillfully use social media in order to effectively compete. From establishing a suitable brand identity and voice to creating content across all the major networks (Facebook, Twitter, Instagram, Pinterest, etc.), the goal is to actively engage consumers and to eventually convert them to customers. Some hotels are initiating online contests as a way to attract new customers, while others are rewarding customers with discounts who subscribe to the their email lists or follow their social media pages. Another recent strategy is to employ social media listening tools that track what people are posting online about their businesses. These tools allow hotels to monitor - or listen to - what's being said about a brand across the entire social web, and this can prove to be very valuable, unfiltered information. Social listening permits hotels to be aware of people's opinions about their business, industry or competitors, and some of these tools even listen beyond social media platforms. They also monitor publicly available information on blogs, forums, news outlets and websites. Some listening tools are more focused on gathering and analyzing data, while others offer more engagement-oriented features, which allow hotels to interact with people right from the platform. Often the information that is gleaned from these listening tools ends up being the most authentic, unbiased insights a business can get. The February Hotel Business Review will document what some hotels are doing to successfully integrate social media strategies into their operations.