Editorial Board   

Mr. Williams

Kevin Williams

Vice President of Distribution, TravelWorm

Kevin Williams is Vice President of Distribution for TravelWorm, the leading online provider of a consumer hotel, flight, car rental, tour reservations and show tickets at premiere casino resort and leisure destinations nationwide. In this position, he is responsible for continuing TravelWorm's reputation as one of the premier travel sites nationwide and beyond. Before joining TravelWorm, Mr. Williams, served as Vice President of Hotel Operations at One Travel and was responsible for expanding its hotel program globally. Mr. Williams brings more than 20 years of combined experience in hotel and resort operations and marketing. Mr. Williams spent 12 years with Hilton Hotels Corporation in the Nevada Gaming markets, where he oversaw hotel operations in casino resorts throughout the Nevada. Previously he served as Hotel Director for three years at Station Casinos' flagship property, Palace Station. Most recently, Mr. Williams directed the Nevada resort clients for Hotels.com during its transition from Hotel Reservations Network.

Mr. Williams can be contacted at 702-407-8000 or kwilliams@travelworm.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.