Editorial Board   Guest Author

Dr. Kossovsky

Nir Kossovsky

CEO, Steel City Re

Dr. Nir Kossovsky is CEO of Steel City Re, which analyzes the reputational strength and resilience of companies and provides insurance products that protect those companies, their officers and directors against financial losses that occur when reputational crises strike. 

A life-long innovator with a dozen issued patents, Dr. Kossovsky designed the algorithms that enable reputation insurance underwriting, reputation-linked investment strategies, and reputation management solutions by partner companies.

An accomplished speaker and writer on topics ranging from risk and intellectual property to nano-engineered vaccines and medical devices, he is cited frequently in the commercial press as an authority on business process risk and reputational value. His most recent book is titled Reputation, Stock Price and You: Why the Market Rewards Some Companies and Punishes Others (Apress, 2012).

Dr. Kossovsky was previously a Trustee of Excela Health Systems, a $500m not-for-profit healthcare provider. He also served on the boards of Patent & License Exchange (sold to Access Integrated Technologies, (NASDAQ:AIXD)), and Littlearth, Inc.; was a consultant to FDA's medical device advisory panels; and is featured in case studies from Harvard and Darden Schools of Business.

Formerly a practicing physician with an MD from the University of Chicago, Dr. Kossovsky was a tenured member of the faculty of the UCLA School of Medicine, Chief of the UCLA Medical Center's Autopsy Service, and a Deputy Coroner in Los Angeles County. Dr. Kossovsky earned an MBA from University of Southern California, a BA in Philosophy from University of Pittsburgh and graduated from the US Navy War College.

Please visit http://www.steelcityre.com for more information.

Dr. Kossovsky can be contacted at 412-877-0537 or nkossovsky@steelcityre.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.