Editorial Board   Guest Author

Dr. Kossovsky

Nir Kossovsky

CEO, Steel City Re

Dr. Nir Kossovsky is CEO of Steel City Re, which analyzes the reputational strength and resilience of companies and provides insurance products that protect those companies, their officers and directors against financial losses that occur when reputational crises strike. 

A life-long innovator with a dozen issued patents, Dr. Kossovsky designed the algorithms that enable reputation insurance underwriting, reputation-linked investment strategies, and reputation management solutions by partner companies.

An accomplished speaker and writer on topics ranging from risk and intellectual property to nano-engineered vaccines and medical devices, he is cited frequently in the commercial press as an authority on business process risk and reputational value. His most recent book is titled Reputation, Stock Price and You: Why the Market Rewards Some Companies and Punishes Others (Apress, 2012).

Dr. Kossovsky was previously a Trustee of Excela Health Systems, a $500m not-for-profit healthcare provider. He also served on the boards of Patent & License Exchange (sold to Access Integrated Technologies, (NASDAQ:AIXD)), and Littlearth, Inc.; was a consultant to FDA's medical device advisory panels; and is featured in case studies from Harvard and Darden Schools of Business.

Formerly a practicing physician with an MD from the University of Chicago, Dr. Kossovsky was a tenured member of the faculty of the UCLA School of Medicine, Chief of the UCLA Medical Center's Autopsy Service, and a Deputy Coroner in Los Angeles County. Dr. Kossovsky earned an MBA from University of Southern California, a BA in Philosophy from University of Pittsburgh and graduated from the US Navy War College.

Please visit http://www.steelcityre.com for more information.

Dr. Kossovsky can be contacted at 412-877-0537 or nkossovsky@steelcityre.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.