Editorial Board   Guest Author

Ms. Snyder

Nancy Snyder

Senior Manager of Hospitality Sales, Legrand North America

Nancy Snyder is the Senior Manager of Hospitality Sales at Legrand North America. She leads market development activities, and grows the sales of electrical products, lighting controls and room management systems in North America by establishing executive level relationships with large hotel chains, as well as the largest developers and owners of hotel properties.

Ms. Snyder began engaging with the hospitality market in the textile and furniture industries and in her previous role with the adorne collection by Legrand. With expertise and Upscale Hospitality segments, she is an accomplished sales leader and has a demonstrated history of success in providing solutions to the hospitality industry as well as architectural and design industry.

Ms. Snyder knows how hotel properties can identify areas of opportunity to improve the guest experience in relation to interactions with power and light sources, and how to understand available product solutions that deliver connectivity experiences that meet and exceed guest expectations. She can speak to how priorities of guests and properties intersect with design decisions in addition to understanding the ultra-connected traveler landscape and the associated power and connectivity-based trends that are driving new challenges for properties.

Ms. Snyder has led a number of webinars educating specifiers and hotel executives on topics like, “Designing Delightful Hospitality Environments for Connected Guests.” She has also written articles for a variety of hospitality and design publications including LODGING, The Construction Specifier, and Interiors + Sources.

Ms. Snyder can be contacted at 978-807-0515 or nancy.snyder@legrand.us

Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.