Editorial Board   Guest Author

Ms. Ginac

Linda Ginac

President & CEO, TalentGuard

Linda Ginac is the Chairman, President and Chief Executive Officer of TalentGuard, the Predictive People Development company.

Ms. Ginac's education started with an undergraduate degree in Liberal Arts from Norwich University, followed by a Master's in Career Development from John F. Kennedy University.

During her career, Ms. Ginac took numerous leadership roles. She was Vice President of Business Development at Computer People and Vice President of Marketing at EPSIAA, where  she was responsible for the global expansion of the brand. Ms. Ginac was also a marketing executive at pcOrder, working closely together with the team that led the company from a start-up to a NASDAQ-listed public corporation.

Cofiniti is another company where Ms. Ginac worked as a Vice President, this time of Product Strategy. At this position, she pioneered company's global entry into collaborative financial planning using cloud-based technology.

In 1999, Ms. Ginac founded a successful career development franchise to help clients all across the US and Canada and now she is at TalentGuard.

During her entire career, Ms. Ginac has been bringing innovative technology to the market and this has not remained unnoticed. At LEAD2016, she was recognized as a Top Corporate Leader Award - Over 35 winner by Leadership Excellence. She was also honored with a Central Texas' Most Powerful Business Woman Award by the Austin Business Journal and won the Women of the Year - Entrepreneur by the YWCA.

Ms. Ginac is also the author of “Fake Perfection“, a story about surviving transition; the Career Management Certification System, and a training program for career service professionals. Through the years, she has been published in many journals, online websites, magazines, and print newspapers.

Ms. Ginac can be contacted at 512-943-6800 or linda.ginac@talentguard.com

Coming up in August 2020...

Food & Beverage: New Technological Innovations

In the past few years, hotel food and beverage departments have experienced significant growth. Managers are realizing just how much revenue potential this sector holds, both in terms of additional revenue and as a means to enhance the guest experience. As a result, substantial investments are being made in F&B operations as a way to satisfy hotel guests but also to keep pace with the competition. Though it has been a trend for many years, the Farm-to-Table movement shows no signs of abating. Hotel chains are abandoning corporate restaurants and are instead partnering with local chefs to create locally-influenced dining options. Local, farm-sourced ingredients paired with specialty beverages or local wine also satisfies the increasing demand from Millennial travelers who are eager to travel sustainably and contribute to a positive impact. A farm-to-table F&B program also helps to support the local economy, which builds community goodwill. Also popular are "Self-Serv" and "Grab & Go" options. These concepts stem from an awareness that a guest's time is limited and if a hotel can supply them with fast, fresh, food and beverage choices, then so much the better for them. Plus, by placing these specialty kiosks in areas that might be traditionally under-utilized (the lobby, for instance), they can become popular destination locations. Of course, there are new technological innovations as well. In-room, on-screen menus allow guests to order from any restaurant on the property, and some hotels are partnering with delivery companies that make it possible for guests to order food from any restaurant in the area. Also, many hotels are implementing in-room, voice-activated devices, so ordering food via an AI-powered assistant will soon become mainstream as well. The August issue of the Hotel Business Review will report on these developments and document what some leading hotels are doing to expand this area of their business.