Editorial Board   Guest Author

Mr. Anderson

Calvin Anderson

Senior Vice President & Chief of Revenue Optimization, RLH Corporation

Calvin Anderson currently serves as the Senior Vice President and Chief of Revenue Optimization for RLH Corporation overseeing customer acquisition through revenue strategy, performance media, data management platforms, field marketing and strategic leadership over global sales.

Prior to RLH Corporation, Mr. Anderson served as Vice President and founder of the Managed Services division at Duetto, a leading revenue management software company based out of San Francisco. Mr. Anderson was a founder of Duetto's Managed Services (consulting) branch delivering a 7% operating income in the founding year with progressive growth into 2017.

Mr. Anderson also held senior revenue leadership roles in New York City as Director of Revenue for the New York Hilton Midtown, NYC's largest hotel and Director of Revenue for the Lexington Hotel, Autograph Collection with Highgate Hotels. In recent years, Mr. Anderson taught Distribution & Channel Management at the under undergraduate level and New Media & Distribution at the graduate-level for the NYU Tisch Center for Hospitality and Tourism, was a recipient of the NYC Revenue Management Professional of the Year, served on HSMAI's national Revenue Management Advisory Board and served as co-chair and chair of the HSMAI Revenue Optimization Conference.

Additionally, Mr. Anderson is co-authoring a textbook in partnership with Boston University and Pearson publishing company titled: Hospitality Revenue Management. In 2018, Mr. Anderson was named 'Hotels 20 Next-Gen Hospitality Leaders' by Hotels Mag sponsored by the Wall Street Journal.

Mr. Anderson graduated from the University of Kansas City Missouri in 2010 with a Bachelors of Arts. Mr. Anderson currently resides in Denver, Colorado.


Please visit http://www.rlhco.com for more information.

Mr. Anderson can be contacted at 800-733-5466 or calvin.anderson@rlhco.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.