Editorial Board Guest Author
General Manager, Best Western Plus Saskatchewan
At an early age, Kell Sloan was told he wanted to become a concert pianist but with a tin ear, a rebellious streak and a Beach Boys album, Mr. Sloan soon fell in with the wrong crowd and took up professional surfing. At age six, permanently grounded and with no money to buy a surf board, Mr. Sloan sold chocolate bars door to door and found that by developing a compelling unique value proposition and dividing his home town into segments, he was able to focus on neighborhoods where people were most likely to buy his chocolate bars. And buy they did.
Hiring other kids to sell for him, teaching them the fundamentals of chocolate bar sales, and coaching them to success, Mr. Sloan soon found himself once again grounded but with a surf board and a love of entrepreneurship, marketing and revenue management.
With over 25 + years of hospitality leadership in casinos, restaurants and hotels, if you took an MRI scan of that beautiful brain of his, it would show a large area devoted to thinking of nothing else but strategic planning, demand generation and profit optimization.
Mr. Sloan is currently the General Manager of the Best Western Plus in Estevan, Saskatchewan and leads an exceptional team of customer-orientated professionals dedicated to ensuring that every stay is exceptional. Celebrating more than 70 years of hospitality, Best Western Hotels & Resorts is an award-winning global family of hotels located in over 100 countries and territories that offers accommodations for all types of travelers.
Please visit http://www.bestwestern.com for more information.
Mr. Sloan can be contacted at 306.209.0981 or firstname.lastname@example.org