Editorial Board   Guest Author

Mr. Gancos

James Gancos

Chief Executive Officer & Founder, The Guestbook

James Gancos is a seasoned hotel executive and innovator in the revenue management, distribution, and loyalty disciplines. He has been moderator, panelist, and presenter at countless industry events, including the Direct Booking Summit, Revenue Strategy Summit, Eye for Travel, Independent Lodging Congress, and Revenue Optimization Conference.

Mr. Gancos is currently CEO & Founder of The Guestbook - an holistic direct booking conversion, loyalty, and distribution platform for over 600 hotels that utilizes cash rewards to drive meaningful business results. Mr. Gancos and his team at The Guestbook recently launched a sister service, Gopher, that works for any hotel. Gopher is a Chrome extension that pops up on major OTAs with a link to the respective hotel's own booking engine with a “guaranteed better deal” through a combination of rate and cash rewards.

Prior to founding The Guestbook, Mr. Gancos held General Manager positions at the W Los Angeles, W Istanbul, and Planet Hollywood Resort & Casino in Las Vegas as well as Hotel Manager positions at the Sheraton Seattle and Sheraton Kauai Resort in Hawaii.  In addition, he served as North America Director of Operations for Starwood for three years working directly for the divisional President on all aspects of division management.  He has served on the board of the Hotel Association of Los Angeles and represented hotels for multiple corporate IT, revenue management, and loyalty projects.

Prior to Starwood, Mr. Gancos worked as a Senior Consultant for Ernst & Young specializing in business process reengineering and IT-enablement projects for fortune 500 companies across multiple industries. 

Mr. Gancos graduated Cum Laude from Duke University with a Bachelor of Science in Economics and holds an MBA from the Harvard Business School.  

 


Please visit http://www.theguestbook.com for more information.

Mr. Gancos can be contacted at 323-538-0002 or james@theguestbook.com

Coming up in April 2021...

Guest Service: Health and Safety First

Though expectations are that hotels will return to some semblance of normalcy in 2021, their highest priority must continue to be the health and safety of guests and employees. To that end, hotels are training their guest service personnel in enhanced cleaning routines, which include the following practices - bathrooms, elevator buttons, remote controls and other high-touch items, are disinfected and cleaned with a higher frequency; all tables, chairs and menus in restaurants are cleaned at a much higher frequency, and after each seating; floor markers in public areas to remind guests and team members to maintain physical distance; hand alcohol stations and disposable gloves in lobbies and restaurants; loose items such as pens, note pads and information material removed from rooms and meeting rooms; limiting the number of seats in restaurants and public areas; and revised food & beverage offerings. The April issue of the Hotel Business Review will review how guest service personnel are being trained to maintain health and safety protocols in their operations.