Editorial Board   Guest Author

Ms. Simeone

Lisa Simeone

Owner, Simeone Deary Design Group

Lisa Simeone founded Simeone Deary Design Group with Gina Deary in 2002, stepping outside traditional bounds to build an interior design firm that prioritizes the creative process and inspired collaboration with clients. With more than 30 years of experience positioning lifestyle and hospitality brands in the global marketplace, Simeone is renowned worldwide for delivering high-end luxury and forward-thinking authenticity through experiential design.

As an industry leader, Ms. Simeone is sought out to direct the design trajectory of highly-visible and well-known brands such as Aparium Hotel Group, Loews Hotels and Resorts, Oxford Capital Group, Universal Studios and White Lodging among others. Ms. Simeone has led the conceptualization and design direction of luxury hotels, landmark and adaptive reuse projects as well as new builds. Her expansive portfolio includes not only brands, but boutique and celebrity projects in North America, Europe and Asia.

Since the year of its founding, Simeone Deary's excellence has been praised and recognized for their interior design work as well as their branding expertise, receiving the prestigious Communication Arts Award, Hospitality Design Awards, the Gold Key Award for Excellence in Hospitality Design and the Contract Interiors Awards. Central to this success is Ms. Simeone's commitment to a collaborative company culture and a passion for developing her staff of more than 50 interior designers.

Simeone Deary Design Group, established in 2002 by Lisa Simeone and Gina Deary, is an award-winning interior design firm with a distinct artistic perspective to create provocative spaces evoking imagination and conversation. From conceptual design and interior architecture through graphics and branding, Simeone Deary's involvement in a project goes well beyond design. 

Please visit http://www.simeonedeary.com for more information.

Ms. Simeone can be contacted at 312-274-0606 or lisa.simeone@simeonedeary.com

Coming up in January 2020...

Mobile Technology: Meeting Tech Expectations

What once seemed futuristic is now the norm, owing to the escalating developments in mobile technology, and hotels must continue to innovate in order to meet guest expectations. In a recent study from Mower, 65 percent of guests said they would gladly pay more for a hotel that provides the mobile technology they deem essential. The same study shows that 44 percent of travelers are more likely to book a smart hotel, and nearly 7 in 10 want to use smart devices provided by the hotel. And how do guests wish to use all this technology? A majority expressed a desire for mobile check-in and check-out, and mobile payment options. They also want to be able to stream content from their phone to the TV; to make service requests of the hotel staff; to control in-room lighting, temperature and sound; to order food and beverages; and to request a wake-up call - all from their mobile device. Guests also expressed preferences for robust wi-fi and convenient device charging ports throughout the hotel. They also appreciate the use of hotel branded apps which allow a guest to book a room, access loyalty programs, receive discounts and rewards, and even use the app to choose the room, floor and view they prefer. Some hotel apps also allow a customer to track their charges throughout their stay, rather than waiting to receive a bill at the end. Finally, mobile tech lounges are popping up more frequently in some hotels. These lounges offer guests the opportunity to perform tasks like airline check-ins or access to local info guides, but they also provide a place where guests can comfortably get some work done outside their room. The January Hotel Business Review will report on what some hotels are doing to meet their customers' expectations in the mobile technology space.