Editorial Board   Guest Author

Ms. Maher

Shelley Maher

Director of Business Development & Client Relations, Total Customized Revenue Management

As a Director of Business Development and Client Relations, Shelley Maher plays a crucial role at Total Customized Revenue Management as the company expands throughout the country and into international markets.

With an extensive background in property-level hotel sales and knowledge in driving revenues in a variety of markets, Ms. Maher is a highly successful and effective professional with a passion for exceeding budgets and fostering a focused, results-driven team.

Ms. Maher's career spans approximately 30 years in the hospitality industry, which includes several leadership positions within the Hilton and Hyatt brands, where she directed sales and marketing for hotels in the downtown and suburban markets integrating her efforts with various facets of revenue management.

Most recently, she served as Director of Group Sales for the Hyatt Regency Indianapolis, leading the charge for driving group revenues, preparing a budget and business plan to achieve measurable and significant results, forecasting the group segment, controlling costs and achieving year-over-year revenues in a competitive downtown market.

In recognition of her success and leadership, Ms. Maher's team was given the title of Sales Team of the Year in 2011 by the Embassy Suites Brand for her stellar results as Director of Sales & Marketing in exceeding budget, production results and market share.

In addition, the Hyatt Regency Indianapolis was the proud recipient of Hyatt's Revenue Team of the Year award in 2016, partially as a result of Ms. Maher's dedication and success as Director of Group Sales.

Ms. Maher has a Bachelor of Arts degree in Journalism from Indiana University, and is based out of Indianapolis, Indiana.

Please visit http://www.tcrmservices.com for more information.

Ms. Maher can be contacted at +1 623-536-7066 or Shelley@tcrmservices.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.