Editorial Board   Guest Author

Mr. Gharbie

Rani Gharbie

Head of Acquisitions & Development, The Pod Hotels

Rani Gharbie is currently the Head of Acquisitions & Development for The Pod Hotels where he is responsible for identifying investment opportunities and working closely with capital partners and strategic investors to fund future projects for the brand. Formerly, he oversaw development and acquisitions for North America at Virgin Hotels.

Prior to Virgin Hotels, Mr. Gharbie was the Managing Director and Founder at Cedar Funds, a New York City based development and investment firm with a focus on progressive hotel and real estate assets, as well as regional Director of Development with InterContinental Hotels Group (IHG), where he was responsible for actively expanding InterContinental Hotels Group's premier hotel brands including InterContinental, Hotel Indigo and Holiday Inn.

In his career, Mr. Gharbie has overseen and contributed to the growth of 20 hotels worth over $1.8B in real estate value. In addition, he is an Adjunct Professor at Columbia's Master in Real Estate Development program, where he teaches the spring course Private Equity Development, Hotel Focus. He also holds a Master Degree from the program, an M.B.A. from the HEC Business School in Montreal, a Bachelor degree in Hotel Management from the Glion Hotel School in Switzerland, and a Certificate in Hotel Real Estate Investments and Asset Management from Cornell University in New York.

Mr. Gharbie is a regular guest speaker at many key industry conferences and is an avid traveler, runner, cyclist, golfer and Vinyasa Yogi. He speaks three different languages and currently resides in New York City with his wife Alisha and their son Reece.

Please visit http://www.thepodhotel.com/ for more information.

Mr. Gharbie can be contacted at +1 646-973-4849 or rani@thepodhotel.com

Coming up in October 2019...

Revenue Management: Focus On Profit

Revenue Management is still a relatively new profession within hotel operations and as such, it continues to evolve. One significant trend in this area is a shift away from using revenue as the foundation to generate key performance indicators (KPIs) and to instead place the emphasis on profit. Traditionally, revenue managers have relied on total revenue per available room (TrevPAR) and revenue per available room (RevPAR) as the basis of their KPIs. Now, some revenue managers are using gross operating profit per available room (GOPPAR) as their primary KPI. This puts profit at the center of revenue management strategy, and managers are increasingly searching for new ways to increase the profitability of their hotels. Return on Investment is the objective of any hotel investment, so it is only logical that profitability and ROI will be emphasized going forward. Another trend is an expanded focus on direct hotel bookings. Revenue managers know that one way to increase profitability is to steer guests away from online travel agencies (OTAs) and book directly with the hotel. This tactic also reinforces brand identity and loyalty, and encourages repeat business. In addition, it provides a valuable platform to market the hotel directly to the customer, and to upsell room upgrades or other services to them. Another trend for revenue managers involves automation in their software programs. Revenue management systems with automation are far more desirable than those without it. Automating data entry and logistics increases efficiency, allowing managers to spend more time on formulating strategy. As a bonus, an automated system helps with aggregating and interpreting data. The October issue of the Hotel Business Review will address these developments and document how some leading hotels are executing their revenue management strategies.